CRM migration
Field-level mapping, validation, and rollback between Pawa and Microsoft Dynamics 365 Sales . We move data and schema; workflows are rebuilt natively in Microsoft Dynamics 365 Sales .
Pawa
Source
Microsoft Dynamics 365 Sales
Destination
Compatibility
6 of 8
objects map 1:1 between Pawa and Microsoft Dynamics 365 Sales .
Complexity
CModerate
Timeline
3-5 weeks
Overview
Moving from Pawa to Microsoft Microsoft Dynamics 365 Sales is a structural migration from a lightweight mobile-first field CRM to an enterprise-grade sales platform. Pawa stores customer data as Contacts and Companies with basic pipeline stages; Microsoft Dynamics 365 Sales uses an Account-and-Contact model with Opportunities, Lead entities, configurable sales processes, and a Dataverse-backed data layer. Because Pawa does not publish a bulk export endpoint, we enumerate available API endpoints during scoping and validate the schema against a live connection before committing to a migration scope. Custom fields discovered on Pawa Contacts and Companies are mapped to typed Dynamics 365 fields before import. We do not migrate workflows, automations, or file attachments (Pawa's API does not expose attachments); we deliver a written inventory of any Pawa automation requiring rebuild in Microsoft Dynamics 365 Sales .
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Source platform
Pawa platform overview
Scorecard, SWOT, gotchas, and pricing for Pawa.
Destination platform
Microsoft Dynamics 365 Sales platform overview
Scorecard, SWOT, gotchas, and pricing for Microsoft Dynamics 365 Sales .
Data migration guide
The complete Microsoft Dynamics 365 Sales migration guide
Data model, import mechanisms, field mapping strategy, pitfalls, and cutover — by the engineers running it.
Destination checklist
Microsoft Dynamics 365 Sales migration checklist
Pre- and post-cutover tasks for moving onto Microsoft Dynamics 365 Sales .
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Pawa object lands in Microsoft Dynamics 365 Sales , including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Pawa
Contact
Microsoft Dynamics 365 Sales
Contact
1:1Pawa Contact records (name, phone, email, and any custom fields) map directly to Dynamics 365 Contact. We map Pawa's standard name fields to Dynamics 365 firstname and lastname, and email to emailaddress1. Custom fields discovered during API enumeration are created as typed fields in the destination schema before import. Active Pawa Contacts are migrated; inactive contacts are flagged for explicit customer decision before inclusion.
Pawa
Company
Microsoft Dynamics 365 Sales
Account
1:1Pawa Company records (name, address, linked contacts) map to Dynamics 365 Account. We preserve the Company-to-Contact relationship by resolving Pawa's company_id on each Contact record and writing it as the parentcustomerid Account lookup in Dynamics 365. The Account must be created before its child Contacts to satisfy the required lookup; we sequence the migration accordingly.
Pawa
Deal
Microsoft Dynamics 365 Sales
Opportunity
1:1Pawa Deals with value, stage, and linked contacts map to Dynamics 365 Opportunity. The Pawa dealstage name maps to a Dynamics 365 StageName value, which we configure as part of a Sales Process before migration. Deal-to-Contact linkage resolves through cross-referencing Pawa contact IDs against the exported Contact set and writing the resolved ContactId on the Opportunity's customerid field.
Pawa
Pipeline Stages
Microsoft Dynamics 365 Sales
Sales Process + Stage
lossyPawa pipeline stages are mapped to Microsoft Dynamics 365 Sales Process stages with probability percentages. If Pawa uses custom stage labels, we create a stage mapping table during discovery and apply it at import. Microsoft Dynamics 365 Sales processes are configurable per Record Type, allowing different stage sets per line of business.
Pawa
Custom Fields
Microsoft Dynamics 365 Sales
Custom Fields
lossyPawa custom fields on Contacts and Companies are discovered via API at scoping time. We create corresponding custom fields in Dynamics 365 before import using the appropriate field type (text, number, picklist, datetime, etc.). Custom fields that have no direct Dynamics 365 equivalent are flagged for explicit customer review and mapped to a text field with the original value preserved.
Pawa
Tag
Microsoft Dynamics 365 Sales
Note (Text)
1:1Pawa Tags stored as flat string arrays on records migrate to Dynamics 365 Note records linked to the parent Contact, Account, or Opportunity via ContentDocumentLink. Tags used for simple labeling migrate to a single text field on the record if the customer prefers; the customer selects the strategy during scoping.
Pawa
Owner
Microsoft Dynamics 365 Sales
User
1:1Pawa User records (name, email, role) are exported and matched by email against the destination Dynamics 365 org's User table. Any Pawa Owner without a matching Dynamics 365 User is placed in a reconciliation queue; the customer's admin provisions missing Users before the record import phase begins. Owner resolution must complete before Opportunities and Contacts are written.
Pawa
Attachments
Microsoft Dynamics 365 Sales
Not migrated
1:1Pawa's API does not expose file attachments. We exclude attachments from the migration scope and from the record count used for timeline and pricing estimates. We provide the customer with a list of attachment-bearing records so they can manually download and re-upload files to the destination system post-migration. This is documented in the migration plan before scoping begins.
| Pawa | Microsoft Dynamics 365 Sales | Compatibility | |
|---|---|---|---|
| Contact | Contact1:1 | Fully supported | |
| Company | Account1:1 | Fully supported | |
| Deal | Opportunity1:1 | Fully supported | |
| Pipeline Stages | Sales Process + Stagelossy | Mapping required | |
| Custom Fields | Custom Fieldslossy | Mapping required | |
| Tag | Note (Text)1:1 | Fully supported | |
| Owner | User1:1 | Fully supported | |
| Attachments | Not migrated1:1 | Not supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Pawa gotchas
No publicly documented bulk data export endpoint
Attachment files are not exposed via API
Small review sample limits platform reliability assessment
Android preference may affect iOS user experience post-migration
Microsoft Dynamics 365 Sales gotchas
Professional tier 15-table custom table limit blocks migrations
October 2024 pricing increase applies at renewal for all customers
Custom fields must be created in the UI before API writes
Power Platform request limits apply to bulk migrations
Activity records orphaned to inactive owners fail silently
Pair-specific challenges
Migration approach
Discovery and Pawa API enumeration
We request Pawa API credentials and enumerate the live endpoints to validate which objects (Contacts, Companies, Deals, Users, Tags) are accessible and what custom fields exist on each. We export record counts per object and identify any Pawa-specific field types that require transformation at the destination. If a bulk export endpoint is not available, we work with the customer to extract data via any available CSV or report feature and validate the export against the live schema. The discovery output is a written migration scope document covering record counts, schema gaps, and a preliminary field map.
Dynamics 365 schema preparation
We configure the destination Dynamics 365 environment before any records are written. This includes creating custom fields discovered from Pawa (with correct field types matching Dynamics 365's Dataverse schema), setting up picklist values for any Pawa enumerated fields, and working with the customer's admin to ensure the migration user has the required Dataverse roles and permissions. If the customer uses a Sandbox environment, we deploy schema changes there first for validation.
Record dependency mapping and sequencing
We identify the dependency order for all migrating objects. Accounts (from Pawa Companies) must be written before Contacts because Contact requires a parentcustomerid lookup to Account. Owner resolution against Dynamics 365 Users must complete before Opportunities are imported because Opportunity requires an OwnerId. We build a sequencing plan and run a small test import (50-100 records per object) into the Sandbox to validate the dependency chain before the production migration begins.
Production migration with rate-limit handling
We run the production migration in the sequenced order: Accounts, Contacts, Deals (as Opportunities), Tags (as Notes), and Users (as User reconciliation). The Dynamics 365 Dataverse Web API handles writes with exponential backoff on 429 responses and batch chunking for sets exceeding 100 records. The migration user has application-user privileges to maximize per-license API allocation. Each phase emits a row-count reconciliation report showing records written, rejected, and pending before the next phase begins.
Cutover, validation, and automation inventory delivery
We freeze Pawa writes during the cutover window, run a final delta import of any records modified since the last extraction, then mark Dynamics 365 as the system of record. We validate a statistical sample of migrated records against the source and deliver the reconciliation report to the customer. We do not rebuild Pawa automations or workflows inside the migration scope; instead, we deliver a written inventory of each Pawa automation (name, trigger, actions) with a Microsoft Dynamics 365 Sales equivalent recommendation for the customer's admin or a Dynamics 365 partner to implement post-migration.
Attachment handoff and post-migration support
We provide the customer with a structured list of all attachment-bearing records in Pawa before migration, noting the record type, record ID, and attachment filename. The customer downloads and re-uploads files to Dynamics 365 manually or via a separate file migration tool. We remain available for a one-week hypercare window following go-live to resolve any data quality issues raised by the customer's team during the first business week in Microsoft Dynamics 365 Sales .
Platform deep dives
Pawa
Source
Strengths
Weaknesses
Microsoft Dynamics 365 Sales
Destination
Strengths
Weaknesses
Complexity grading
Moderate CRM migration. 4 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Moderate migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Pawa and Microsoft Dynamics 365 Sales .
Object compatibility
4 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Pawa: Not publicly documented.
Data volume sensitivity
Pawa doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Pawa to Microsoft Dynamics 365 Sales migration scoping. Not seeing yours? Book a call.
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