CRM migration
Field-level mapping, validation, and rollback between Aritic Sales CRM and monday CRM. We move data and schema; workflows are rebuilt natively in monday CRM.
Aritic Sales CRM
Source
monday CRM
Destination
Compatibility
9 of 12
objects map 1:1 between Aritic Sales CRM and monday CRM.
Complexity
BStandard
Timeline
2-4 weeks
Overview
Moving from Aritic Sales CRM to Monday.com CRM is a platform-model migration. Aritic organizes data around traditional CRM objects (Contacts, Companies, Deals, Pipelines) with a flexible relationship model that lets any Contact link to any unrelated Company. Monday.com CRM uses a board-based architecture where every record is an Item on a board and every attribute is a Column you define, which means there is no pre-built Deals object or standard Contact schema to map directly. We bridge this gap by creating Company boards and Contact boards with typed columns (Person, Email, Phone, Status, Lead Score), translating Aritic Deals into Items on Pipeline boards with Stage columns, and preserving Aritic's non-hierarchical Contact-Company links as secondary Person-column associations. Workflow automations, lead scoring rule logic, and e-contract documents do not migrate; we document them for manual rebuild. Monday.com's per-user pricing ($9-$16 per user per month for Basic-Standard) is substantially lower than Aritic's Professional tier at $49 per user per month, which is a recurring cost driver teams cite for switching.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Aritic Sales CRM object lands in monday CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Aritic Sales CRM
Company
monday CRM
Company board (Item + Column structure)
1:1Aritic Company records map to Items on a dedicated Company board in Monday.com CRM. We create typed columns for company name (Text), industry (Dropdown), website (Text + URL format), address (Location or Address column), size (Number or Dropdown), and any custom fields. The Company board Item becomes the primary association point for downstream Contact Items. We import Companies first to establish the reference structure before Contacts are loaded.
Aritic Sales CRM
Contact
monday CRM
Contact board (Item + Person Column type)
1:1Aritic Contact records map to Items on a Contact board with Person Column type for the primary contact. Standard columns include email (Email column), phone (Phone column), lifecycle stage (Status or Dropdown column), lead score (Number column), and owner (Person column assigned to a Monday.com User). We use the Contact email as the dedupe key. Any Contact with no associated Company maps to a 'No Company' placeholder Item.
Aritic Sales CRM
Deal
monday CRM
Pipeline board Item
1:1Aritic Deals migrate to Items on a Pipeline board in Monday.com CRM. We configure a Status column to represent the deal stage (mapping from Aritic's pipeline stage names), a Number column for deal value, and a Date column for expected close date. The deal's primary Contact and associated Company are stored as Person and Connect boards Column types linking back to the Contact and Company board Items.
Aritic Sales CRM
Pipeline
monday CRM
Board (separate board per pipeline)
1:1Each named Aritic pipeline becomes a separate Monday.com board. We preserve stage names and order by mapping them to Status column groups or a dedicated Status column with custom color-coding. Automation triggers attached to pipeline stages in Aritic (stage-change events) are flagged as non-migratable workflow gotchas; the customer documents which stage-change automations exist for manual rebuild in Monday Automations.
Aritic Sales CRM
Pipeline Stage
monday CRM
Status column values
lossyAritic stage names (Prospecting, Qualification, Proposal, Negotiation, Closed Won, Closed Lost, and any custom stages) map to Monday.com Status column values. Stage probability percentages from Aritic migrate as a separate Number column on the Pipeline board because Monday.com Status columns do not natively support probability. The customer configures probability display via the Number column or a separate Dashboard widget.
Aritic Sales CRM
Task
monday CRM
Subtask (on Deal Item or Contact Item)
1:1Aritic Tasks linked to a Deal migrate as Subtasks on the corresponding Deal Item in Monday.com CRM. Tasks linked to a Contact migrate as Subtasks on the Contact Item. Due date, assignee (Person column), and completion status migrate. Open and completed tasks both migrate; completed task history is preserved but without the full activity log that Aritic stores. Task priority from Aritic maps to Priority label within the Subtask.
Aritic Sales CRM
Activity (calls, emails, meetings)
monday CRM
Updates or Subitems on Contact/Deal Item
1:1Aritic Activity records (Call, Email, Meeting) are represented as Updates on the parent Contact Item or Deal Item in Monday.com CRM, preserving the activity timestamp, type label, and brief description. Monday.com does not have a native activity timeline equivalent to Salesforce or HubSpot; we use Updates as the closest representation. For high-volume activity histories (over 50,000 records), we summarize by contact rather than importing each record individually, and flag this scope during discovery.
Aritic Sales CRM
Lead Scoring
monday CRM
Number Column (static value)
1:1Aritic lead score values migrate as a Number column on the Contact board Item. The numeric score at migration time transfers; Aritic's active scoring rule model (conditions, weights, and triggers) is not portable. We provide a scoring-rule inventory sheet listing each rule with its conditions and recommended Monday.com equivalent using a combination of Monday Automations and Number column thresholds. The inventory is delivered as a spreadsheet during the handoff phase.
Aritic Sales CRM
Company-Contact Relationship (non-hierarchical)
monday CRM
Connect boards Column (multiple associations)
1:manyAritic's relationship model allows a Contact to link to any unrelated Company, which is not a parent-account hierarchy. When a Contact has more than one associated Company in Aritic, we map the primary association to the Contact Item's primary Person column and add a Connect boards Column holding the secondary Company Item or Items. Each multi-Company Contact is flagged during migration for post-import verification.
Aritic Sales CRM
Tag
monday CRM
Tags Column
1:1Tags applied to Aritic Contacts or Deals export as Monday.com Tags Column values. Tags are preserved as-is; Aritic segmentation rules do not migrate. If the customer uses tags for lead routing or campaign segmentation, we document the tag list and recommend rebuilding the segmentation logic in Monday Automations or as a separate spreadsheet reference.
Aritic Sales CRM
Invoice and Estimate
monday CRM
Custom board with invoice columns
lossyAritic invoices and estimates do not have a native Monday.com CRM equivalent. We create a dedicated Invoice board with Items representing each invoice, using Number columns for line item amounts, Text columns for invoice number and status, and Date columns for due date. URL-based invoice attachments from Aritic are downloaded into the migration bundle and re-uploaded as File column attachments on the corresponding Invoice Item. The customer recreates the invoice formatting in Monday.com's template or a connected tool.
Aritic Sales CRM
User / Owner
monday CRM
Monday.com User (by email)
1:1Aritic Owners referenced on Contact, Company, Deal, and Task records are resolved by email match against Monday.com Users. We import all owner assignments as Person column values on the relevant Items. Any Aritic Owner without a matching Monday.com User goes to a reconciliation queue for the customer to provision the User before migration resumes. Inactive Aritic users are preserved with a status label on the relevant Items for historical accuracy.
| Aritic Sales CRM | monday CRM | Compatibility | |
|---|---|---|---|
| Company | Company board (Item + Column structure)1:1 | Fully supported | |
| Contact | Contact board (Item + Person Column type)1:1 | Fully supported | |
| Deal | Pipeline board Item1:1 | Fully supported | |
| Pipeline | Board (separate board per pipeline)1:1 | Fully supported | |
| Pipeline Stage | Status column valueslossy | Fully supported | |
| Task | Subtask (on Deal Item or Contact Item)1:1 | Fully supported | |
| Activity (calls, emails, meetings) | Updates or Subitems on Contact/Deal Item1:1 | Fully supported | |
| Lead Scoring | Number Column (static value)1:1 | Mapping required | |
| Company-Contact Relationship (non-hierarchical) | Connect boards Column (multiple associations)1:many | Fully supported | |
| Tag | Tags Column1:1 | Fully supported | |
| Invoice and Estimate | Custom board with invoice columnslossy | Fully supported | |
| User / Owner | Monday.com User (by email)1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Aritic Sales CRM gotchas
Contact cap is a hard migration boundary on Free and Professional
Workflow automations do not export and must be rebuilt manually
Relationship linking creates non-standard Company-Contact associations
Lead scores export as static values, not active models
Invoice and quote attachments may be URL-based rather than stored files
monday CRM gotchas
Subitems are not included in bulk exports
Daily API call limits vary sharply by plan
Legacy automations (Sentence Builder) are being deprecated
Excel and account exports only include table views
Enterprise admins can disable non-admin exports
Pair-specific challenges
Migration approach
Discovery and column architecture design
We audit the source Aritic Sales CRM account: record counts for Contacts, Companies, Deals, Pipelines, Stages, Tasks, Activity records, and Tags; custom fields defined on each object; active workflow list and their triggers; lead scoring model rules and current score values; file attachments including any URL-based documents. We pair this with a Monday.com CRM column architecture design session where we define the Contact board schema (Person, Email, Phone, Status, Lead Score, Tags columns), the Company board schema, and one Pipeline board per named Aritic pipeline with the corresponding Status column values. The discovery output is a written migration scope with column mapping and a data volume summary.
Monday.com board and column setup
We create the target boards and columns in the customer's Monday.com workspace before any data is loaded. This includes the Contact board, Company board, one Pipeline board per Aritic pipeline, and an Invoice board if Aritic invoice records are in scope. We configure the Status, Number, Person, Connect boards, and Tags column types per the approved schema. The customer reviews and approves the board structure before we proceed. Any changes to column type after data is loaded require re-import of the affected records.
Export scan and relationship graph
We run an export scan from Aritic covering all objects in scope. We build a relationship graph that identifies: which Companies are referenced by which Contacts; which Deals are open, won, lost, or archived; which Contacts have multiple associated Companies (non-hierarchical links requiring special handling); which Owners have no corresponding Monday.com User yet. This graph is the basis for the ordered import sequence and the multi-link verification list. We also scan for URL-based file attachments that need pre-download into the migration bundle.
Owner reconciliation
We extract every distinct Aritic Owner referenced on Contacts, Companies, Deals, and Tasks and match by email against the Monday.com workspace Users. Owners without a matching Monday.com User go to a reconciliation queue. The customer provisions any missing Users (active or inactive depending on whether the original Aritic user is still active) before record import begins. Migration cannot proceed past this step because Person column assignments on Items require a valid Monday.com User.
Ordered record import
We import records in dependency order: Company board Items first, then Contact board Items (with primary Company link resolved via Connect boards Column), then Pipeline board Items for Deals (with Contact and Company links resolved), then Subtasks for Tasks, then Updates for Activity records, then Tags, then Invoice Items. Each phase emits a row-count reconciliation report before the next phase begins. Files and URL-based attachments are bundled and uploaded as File column attachments on the parent Item. We use exponential backoff on any API rate-limit responses.
Cutover, delta sync, and workflow inventory delivery
We freeze writes in Aritic during cutover, run a final delta migration of any records modified during the migration window, then mark Monday.com CRM as the system of record. We deliver the workflow inventory (every active Aritic workflow with trigger, conditions, and recommended Monday Automations equivalent) and the lead scoring-rule inventory spreadsheet. We support a three-day hypercare window where we resolve reconciliation issues. Monday Automations rebuild, training, and post-migration administration are outside standard migration scope.
Platform deep dives
Aritic Sales CRM
Source
Strengths
Weaknesses
monday CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Aritic Sales CRM and monday CRM.
Object compatibility
2 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Aritic Sales CRM: Not publicly documented in available sources.
Data volume sensitivity
Aritic Sales CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
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