Helpdesk migration
Field-level mapping, validation, and rollback between TrueEngage and Salesforce Service Cloud. We move data and schema; workflows are rebuilt natively in Salesforce Service Cloud.
TrueEngage
Source
Salesforce Service Cloud
Destination
Compatibility
5 of 10
objects map 1:1 between TrueEngage and Salesforce Service Cloud.
Complexity
BStandard
Timeline
6-10 weeks
Overview
Moving from TrueEngage to Salesforce Service Cloud is a migration with a structural complication: TrueEngage is not a standalone data store. It is a widget layer riding on top of Genesys Cloud, which means interaction history lives in Genesys, while widget configurations, Cobrowse session outcomes, and feedback form submissions live exclusively in TrueEngage's GUI-managed storage. We extract what we can programmatically from Genesys Cloud as the system of record, manually document the current widget and routing configuration during a joint discovery session, and rebuild equivalent Service Cloud components post-migration. WebRTC SIP trunking provisioned by TrueEngage cannot be transferred — the destination Salesforce org must provision its own voice infrastructure. We do not migrate Workflows, Sequences, or Automations as code; we deliver a written inventory for the customer's admin to rebuild in Service Cloud Flow or Omni-Channel.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Source platform
TrueEngage platform overview
Scorecard, SWOT, gotchas, and pricing for TrueEngage.
Destination platform
Salesforce Service Cloud platform overview
Scorecard, SWOT, gotchas, and pricing for Salesforce Service Cloud.
Data migration guide
The complete Salesforce Service Cloud migration guide
Data model, import mechanisms, field mapping strategy, pitfalls, and cutover — by the engineers running it.
Destination checklist
Salesforce Service Cloud migration checklist
Pre- and post-cutover tasks for moving onto Salesforce Service Cloud.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a TrueEngage object lands in Salesforce Service Cloud, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
TrueEngage
Interactions
Salesforce Service Cloud
Case
1:1TrueEngage Interactions represent chat, voice, and video sessions routed through Widgets. The core interaction data (participant, timestamp, disposition, queue assignment, outcome) is stored in Genesys Cloud as the system of record and is accessible via Genesys Cloud API. We extract interaction history from Genesys Cloud, map queue and disposition to Salesforce Case Status and Origin, and attach the original interaction duration as a custom field. Widget-initiated channel metadata (chat URL, widget version, visitor segment trigger) is appended as a custom note on the Case because it does not exist in Genesys Cloud natively.
TrueEngage
Interactions (email)
Salesforce Service Cloud
EmailMessage + Case
1:1Email interactions initiated through a TrueEngage Widget pass through Genesys Cloud routing. The email content and threading live in Genesys Cloud. We extract EmailMessage records via the Genesys Cloud API and insert them into Service Cloud as EmailMessage records linked to the corresponding Case, preserving the original thread ID for continuity.
TrueEngage
Interactions (call)
Salesforce Service Cloud
Task (TaskSubtype = Call) + Case
1:1WebRTC voice calls routed through TrueEngage Widgets are handled as Genesys Cloud call records with call recordings stored in Genesys Cloud compliance storage. We extract call metadata (duration, disposition, agent, queue, recording reference) from Genesys Cloud and insert Task records with TaskSubtype=Call into Service Cloud linked to the corresponding Case. The customer provisions a new Service Cloud Voice or partner telephony integration post-migration; call records from the TrueEngage period are historical and do not require live telephony routing.
TrueEngage
Cobrowse Sessions
Salesforce Service Cloud
Case Custom Field or Custom Object
lossyCobrowse session logs — shared screens, session duration, outcome (completed, dropped, escalated) — are stored in TrueEngage and are not replicated to Genesys Cloud. There is no Service Cloud native Cobrowse object. We extract TrueEngage Cobrowse session summaries and attach them as a custom Case field (cobrws_session_summary__c) or as records in a custom Cobrowse_Session__c object if the customer wants session-level reporting. Cobrowse-as-a-feature requires an AppExchange app (Glance, Cobrowse.io, or UiPath Cobrowse) post-migration.
TrueEngage
Callback Requests
Salesforce Service Cloud
Case
1:1TrueEngage Callback Requests represent scheduled or immediate callback offers queued in Genesys Cloud. The request records, visitor context, scheduled time, and outcome are accessible via Genesys Cloud API. We extract Callback Request data and map it to Salesforce Case with Case Origin=Callback and a custom field callback_scheduled_time__c carrying the original scheduled timestamp. Status (pending, completed, missed, cancelled) maps to Case Status.
TrueEngage
Feedback Forms
Salesforce Service Cloud
Custom Object (Feedback_Response__c)
1:1TrueEngage Feedback Forms have two components: the form schema (questions, branching logic, styling) and the submitted responses. Form schemas have no export API and must be documented manually during discovery. Submitted response data is accessible via Genesys Cloud interaction records or TrueEngage session logs. We migrate all response records to a custom Feedback_Response__c object with a lookup to the related Case and custom fields for each question mapped during discovery. The form schema itself is not migrated — it is documented and rebuilt in Service Cloud using custom objects, Flow, or a forms AppExchange app.
TrueEngage
Agent Transfers
Salesforce Service Cloud
Case History or Case Custom Field
lossyCross-channel transfers and escalations (chat to voice to video) within a single TrueEngage Interaction carry a transfer history log stored in Genesys Cloud. We extract transfer event sequences (agent A transferred to agent B, queue shift, channel escalation) and append them as a custom field transfer_log__c on the Case in JSON or comma-separated format, preserving the full escalation chain for audit purposes.
TrueEngage
Contact Center Schedules
Salesforce Service Cloud
Business Hours + Omni-Channel Configuration
lossyTrueEngage business hours, holiday calendars, and queue availability rules are defined in the TrueEngage GUI and pushed to Genesys Cloud routing flows. There is no standalone export API for these objects. We document the current schedule and availability configuration during a joint discovery session and rebuild equivalent Salesforce Business Hours, Holiday objects, and Omni-Channel Presence configurations in Service Cloud. Routing rules (which queue handles which widget channel during which hours) require a separate Omni-Channel Routing rebuild documented as a handoff item.
TrueEngage
Widgets
Salesforce Service Cloud
Custom Object (Widget_Config__c)
lossyTrueEngage Widgets are the core configuration unit — chat/voice/video channel deployment, targeting rules, scheduling, and routing. Widget configurations have no export API and are GUI-managed only. We document every active Widget during discovery (channel type, positioning, branding, trigger rules, routing destination in Genesys Cloud) and deliver a written Widget inventory as a configuration handoff. The equivalent in Service Cloud is built using Omni-Channel Widgets, Experience Cloud embedded components, or a custom Lightning Web Component — not a direct data migration.
TrueEngage
WebRTC Sessions
Salesforce Service Cloud
Case Custom Field
lossyWebRTC voice and video call records exist in Genesys Cloud with recording references. TrueEngage provisions the SIP trunk and DIDs in the customer's Genesys Cloud org; these are TrueEngage-owned infrastructure and cannot be transferred. We extract WebRTC session metadata (participant, duration, recording URL pointing to Genesys storage) and attach it to the Case as historical record. The customer must provision new telephony (Service Cloud Voice, Amazon Connect, or a partner telco) post-migration before new inbound web calling begins.
| TrueEngage | Salesforce Service Cloud | Compatibility | |
|---|---|---|---|
| Interactions | Case1:1 | Mapping required | |
| Interactions (email) | EmailMessage + Case1:1 | Fully supported | |
| Interactions (call) | Task (TaskSubtype = Call) + Case1:1 | Fully supported | |
| Cobrowse Sessions | Case Custom Field or Custom Objectlossy | Mapping required | |
| Callback Requests | Case1:1 | Mapping required | |
| Feedback Forms | Custom Object (Feedback_Response__c)1:1 | Mapping required | |
| Agent Transfers | Case History or Case Custom Fieldlossy | Mapping required | |
| Contact Center Schedules | Business Hours + Omni-Channel Configurationlossy | Mapping required | |
| Widgets | Custom Object (Widget_Config__c)lossy | Mapping required | |
| WebRTC Sessions | Case Custom Fieldlossy | Mapping required |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
TrueEngage gotchas
No standalone data export API for TrueEngage objects
Per-widget package billing with no prorated adjustments
Cobrowse and video session logs stored in TrueEngage, not Genesys
WebRTC SIP trunk provisioned by TrueEngage is non-transferable
Salesforce Service Cloud gotchas
Data Export 512MB file size cap breaks large org exports
API Daily Request Limits vary by license edition
No automatic data backup in base Salesforce
Picklist dependencies silently break records when unmapped
Workflow rules fire unexpectedly during data load
Pair-specific challenges
Migration approach
Discovery and TrueEngage widget inventory
We conduct a joint discovery session with the customer's TrueEngage and Genesys Cloud administrators to document the current widget inventory, routing rule configurations, Feedback form schemas, Contact Center Schedules, and Cobrowse usage. We extract what interaction data is available via Genesys Cloud API (interaction history, callback requests, call records) and identify the TrueEngage-only metadata that requires manual documentation. The discovery output is a written scope document covering migration-eligible records, configuration items requiring rebuild, and a Genesys Cloud retention decision (continue subscription during migration or decommission in parallel).
Service Cloud schema design and telephony readiness
We design the destination schema in Service Cloud. This includes creating custom objects for Cobrowse session logs, Feedback responses, and Widget configuration records; configuring Business Hours and Holiday objects; mapping Genesys Cloud queue names to Service Cloud Queues; and designing the Case record type and status value set. We also produce a telephony readiness checklist: new SIP trunk provisioning, DID inventory, and Service Cloud Voice or partner telco setup. Schema is deployed into a Salesforce Sandbox first for validation.
Genesys Cloud data extraction
We extract interaction history from Genesys Cloud via its REST API, using paginated queries with rate-limit handling and exponential backoff. We extract chat transcripts, email threads, call metadata, callback request records, and agent transfer logs. For each record, we resolve the parent Contact and Account references using Genesys Cloud contact lookup before inserting into Service Cloud. The extraction produces a row-count reconciliation report for customer sign-off before the Service Cloud load begins.
TrueEngage configuration documentation
We document the current TrueEngage GUI configuration during joint sessions with the customer's TrueEngage admin. This covers all active Widgets (channel assignments, branding, positioning), routing rules (queue assignments, time-based routing, visitor-segment triggers), Feedback form schemas (questions, branching, styling), and business hour schedules. We deliver this as a written Widget and Routing Configuration Inventory — not migrated data — which the customer's Service Cloud admin or a Salesforce partner uses to rebuild equivalent settings in Omni-Channel Routing, Experience Cloud, and Flow.
Sandbox migration and reconciliation
We run a full migration into a Salesforce Sandbox (Full Copy or Partial Copy) using production-like data volume. The customer's service operations lead reconciles record counts (Cases loaded vs Genesys Cloud interactions extracted, Callback Requests migrated, Cobrowse summaries attached), spot-checks 25-50 records against the source data, and validates that routing queue names, agent assignments, and timestamps match. Any mapping corrections happen in Sandbox before production migration begins.
Production migration and cutover
We run production migration in record-dependency order: Business Hours and Holiday objects first (required for routing), then Cases (with Genesys Cloud interaction data mapped), then custom objects (Cobrowse sessions, Feedback responses). We freeze TrueEngage writes during the cutover window, run a final delta migration of any records modified during the migration window, then enable Service Cloud as the system of record. We deliver the Widget and Routing Configuration Inventory to the customer's admin for rebuild post-migration. We support a one-week hypercare window for reconciliation issues.
Platform deep dives
TrueEngage
Source
Strengths
Weaknesses
Salesforce Service Cloud
Destination
Strengths
Weaknesses
Complexity grading
Standard Helpdesk migration. 1 of 7 objects need a manual workaround.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across TrueEngage and Salesforce Service Cloud.
Object compatibility
1 of 7 objects need a manual workaround.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
7-object category — typical timelines run 2–7 days end-to-end.
API constraints
TrueEngage: Not publicly documented.
Data volume sensitivity
TrueEngage doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
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FAQ
Answers to the questions buyers ask most during TrueEngage to Salesforce Service Cloud migration scoping. Not seeing yours? Book a call.
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