CRM migration
Field-level mapping, validation, and rollback between Simplero and monday CRM. We move data and schema; workflows are rebuilt natively in monday CRM.
Simplero
Source
monday CRM
Destination
Compatibility
6 of 9
objects map 1:1 between Simplero and monday CRM.
Complexity
BStandard
Timeline
2-3 weeks
Overview
Moving from Simplero to Monday.com CRM is a platform-type migration, not a direct object replacement. Simplero is an all-in-one course, community, and email platform with a contact-centric data model; Monday.com CRM is a visual, board-based system where every record is an Item on a Board. We design the Monday.com board structure during scoping—mapping Simplero Contacts to Monday.com CRM People, Deals to Pipeline Items, Orders to Deals with line items, and Tags to Monday.com Tags—before any data is extracted. Simplero does not expose Automation Flows via API, so we document every Flow with its trigger, conditions, and action chain for manual rebuild in Monday.com Automations. Contact export is available on Scale and Skyrocket tiers only; Starter-plan customers must upgrade before migration. We do not migrate Forms, Landing Pages, Sequences, or email broadcast content as deployable code—these require manual rebuild in Monday.com.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Simplero object lands in monday CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Simplero
Contact
monday CRM
People (CRM module)
1:1Simplero Contacts map to Monday.com CRM People records. We migrate name, email, phone, subscription date, and all custom Contact Fields as typed columns in the People board. Tags from Simplero transfer to Monday.com Tags. Segment membership is preserved by creating a dedicated Tags or Label column in the People board. Note that Simplero Contacts include enrollment history and order totals that become custom number columns in Monday.com. Pre-creation of custom columns in the Monday.com People board is required before import; we coordinate this during scoping.
Simplero
Tag
monday CRM
Tag
1:1Simplero Tags are flat key-value labels applied to contacts. They map directly to Monday.com Tags, which are available across boards in the workspace. We export the full tag taxonomy from Simplero, deduplicate any redundant tags, and apply them to the corresponding People records in Monday.com CRM during import. Tags used for audience segmentation (e.g., course purchasers, webinar attendees) map to Monday.com Tags for filtering People views.
Simplero
Segment
monday CRM
Tag or Label Column
lossySimplero Segments are dynamic filter groups. Monday.com does not have a native Segment equivalent with dynamic membership rules. We convert each Simplero Segment to a static Monday.com Tag or a Label Column on the People board, applying the tag to every contact that was a member of the segment at migration time. Post-migration, customers can replicate dynamic segment behavior using Monday.com's Filter feature on the People board.
Simplero
Deal (Skyrocket tier)
monday CRM
Pipeline Item
1:1Simplero Deals (available on Skyrocket tier only) map to Monday.com CRM Pipeline Items in the Deals board. We map deal name, value, stage, owner, close date, and associated contact to the corresponding Monday.com columns. Simplero pipeline stage names vary per customer and are mapped to Monday.com Pipeline stage values during scoping. Deals without an associated contact in Simplero map to Pipeline Items with no linked People record and are flagged for manual association.
Simplero
Order
monday CRM
Deal + Line Item
1:manySimplero Order records map to Monday.com CRM Pipeline Items with line items representing each product purchased. Each order becomes a Pipeline Item with the order total as the deal value, the order date as the create date, and individual products added as line items. Refund flags from Simplero become a custom Status Label on the line item. Partial payments and payment gateway metadata are stored in custom columns on the Pipeline Item.
Simplero
Product
monday CRM
Item (Products board)
1:1Simplero Products (courses, memberships, digital downloads, coaching programs, sessions) map to Items in a dedicated Monday.com Products board. Product name, price, product type classification, and access rules are preserved as columns on each Item. Products used in Orders map to the line item references on the corresponding Deal Items. Monday.com does not natively enforce product access; this is noted as a gap for customers relying on Simplero for course delivery.
Simplero
Member + Enrollment
monday CRM
People + Tag
lossySimplero Members (contacts with active product access) and their enrollment records map to Monday.com People with a Tag applied (e.g., 'Active Member') and an enrollment date stored in a custom date column. The product association is preserved via a relationship or link column from the People board to the Products board. This does not replicate Simplero's access enforcement; customers migrating course delivery need a separate platform replacement.
Simplero
Ticket
monday CRM
Item (Support board)
1:1Simplero Tickets (help desk feature, available on Scale and above) map to Items in a dedicated Monday.com Support board. Ticket subject, status, assignee, and conversation thread migrate as columns and sub-items on each Item. Simplero's internal chat history within tickets is stored as a long-text column on the Item. Skyrocket-tier features like chat widgets do not have a Monday.com equivalent and are documented as a gap.
Simplero
Automation Flow
monday CRM
Monday.com Automations
1:1Simplero Automation Flows (triggers, delays, branching conditions, and action chains) cannot be extracted or migrated. We perform a discovery walkthrough of every active Flow, document the trigger event, step sequence, condition logic, and action types, and deliver a written automation inventory with recommended Monday.com Automations equivalents for each Flow. The customer's admin rebuilds the automations manually in Monday.com using the inventory as a guide.
| Simplero | monday CRM | Compatibility | |
|---|---|---|---|
| Contact | People (CRM module)1:1 | Fully supported | |
| Tag | Tag1:1 | Fully supported | |
| Segment | Tag or Label Columnlossy | Fully supported | |
| Deal (Skyrocket tier) | Pipeline Item1:1 | Fully supported | |
| Order | Deal + Line Item1:many | Fully supported | |
| Product | Item (Products board)1:1 | Fully supported | |
| Member + Enrollment | People + Taglossy | Fully supported | |
| Ticket | Item (Support board)1:1 | Fully supported | |
| Automation Flow | Monday.com Automations1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Simplero gotchas
Contact quota enforcement can silently block migrations
Automation Flows have no export or API access
Unsubscribe records do not transfer between systems
API access requires Scale tier minimum
Blog RSS import supports a narrow set of platforms
monday CRM gotchas
Subitems are not included in bulk exports
Daily API call limits vary sharply by plan
Legacy automations (Sentence Builder) are being deprecated
Excel and account exports only include table views
Enterprise admins can disable non-admin exports
Pair-specific challenges
Migration approach
Discovery and plan verification
We audit the Simplero account across tier (Starter/Scale/Skyrocket), current contact count, active products, order volume, ticket history, deal count and pipeline stages, and active Automation Flows. We confirm the account is on Scale or above before proceeding—Starter-plan customers are scoped for CSV-only migration of contact records with no segment or enrollment data. The discovery output is a written migration scope, record-count baseline, and Monday.com board structure proposal.
Monday.com board schema design
We design the Monday.com workspace structure before extracting any Simplero data. This includes the People board (contacts and tags), Deals pipeline (stages mapped from Simplero deal stages), Products board, a support board for ticket history, and any custom boards for community or site pages. Custom columns on each board are pre-created to match the Simplero field schema, with field types mapped to the closest Monday.com column type. Relationship columns linking People to Deals and Products are configured during this phase.
Simplero data extraction
We extract data from Simplero via the public API (Scale or Skyrocket tier) using the contacts, products, orders, members, and tickets endpoints. For Starter-plan customers, we extract contacts via CSV and supplement with API data where the plan allows. Tags and segment membership are exported alongside contact records. Automation Flows are documented through a screen-share walkthrough with the customer. All exports are staged in a secure intermediate format before transformation begins.
Data transformation and board import
We transform Simplero records into Monday.com-compatible format, applying field-type mapping (date fields to Date columns, numeric fields to Number columns, text to Text columns, email addresses to Email columns linked to People). Tags are applied during People import. Deals are imported into the Pipeline board with owner assignment and stage mapping resolved. Orders are imported as Deal Items with line items. Products are imported into the Products board. Tickets are imported into the Support board. Each phase emits a row-count reconciliation report.
Automation Flow documentation and handoff
We deliver the written Automation Flow inventory covering every active Simplero Flow: trigger type, conditions, delay rules, action sequence, and recommended Monday.com Automations equivalent. This is a documentation-only deliverable—the automations themselves require manual rebuild in Monday.com using Monday.com's recipe builder. We recommend the customer's admin allocate two to four hours per complex Flow for rebuild and testing.
Cutover, validation, and post-migration handoff
We freeze Simplero writes during cutover, run a final delta migration of records modified since the initial extract, then hand off Monday.com as the system of record. We perform a record-count reconciliation across all boards against the Simplero baseline. We deliver a migration summary document covering record counts per board, any unmigrated data categories, and the automation rebuild guide. We do not provide post-migration admin support, training, or workflow rebuild as standard scope.
Platform deep dives
Simplero
Source
Strengths
Weaknesses
monday CRM
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. All 8 core objects map 1:1 between Simplero and monday CRM.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Simplero and monday CRM.
Object compatibility
All 8 core objects map 1:1 between Simplero and monday CRM.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Simplero: Not publicly documented in the Simplero-API GitHub repo or apitracker.io listing.
Data volume sensitivity
Simplero doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
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