CRM migration

Migrate from Spin CRM to HubSpot

Field-level mapping, validation, and rollback between Spin CRM and HubSpot. We move data and schema; workflows are rebuilt natively in HubSpot.

Spin CRM logo

Spin CRM

Source

HubSpot

Destination

HubSpot logo

Compatibility

100%

12 of 12

objects map 1:1 between Spin CRM and HubSpot.

Complexity

BStandard

Timeline

48–72 hours

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Spin CRM organizes data around a simple contact–company–deal model with customizable pipeline stages and basic task management. HubSpot uses the same core objects (contacts, companies, deals) but layers in lifecycle stage as a unifying property, supports multiple named pipelines, and distinguishes marketing contacts for billing purposes. The migration carries every Spin CRM record — contacts, companies, deals, tasks, appointments, notes, and files — into HubSpot's equivalent objects. Spin CRM's flexible custom fields map to HubSpot custom properties, including Enterprise-level custom objects. Spin CRM workflows, automations, and email templates do not transfer; those must be rebuilt in HubSpot's workflow editor using an exported reference from your Spin CRM configuration. FlitStack AI sequences the migration using Spin CRM's API export and HubSpot's Contacts API and Companies API, with a test migration and delta-pickup window before the final cutover so HubSpot reflects Spin CRM's state at go-live. During the audit, FlitStack AI inventories all custom fields, sales processes, and attachment counts. Each custom field receives a HubSpot custom property creation before import; pick-list values are translated to HubSpot option sets. Spin CRM's activity timeline entries (calls, emails, meetings) are converted to HubSpot engagements attached to the contact timeline. Owner resolution uses email matching; unresolved owners are flagged and assigned a fallback user to maintain audit continuity. A staged test migration validates field-level mapping and pipeline routing before the production cutover, ensuring the final HubSpot portal mirrors Spin CRM's dataset at go-live.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Spin CRM logo

Spin CRM

What's pushing teams away

  • Reporting and analytics capabilities are described as insufficient by power users who need deeper pipeline insight and custom dashboards.
  • Small market footprint means fewer integrations, third-party plugins, and community resources compared to established CRM platforms.
  • Lack of a publicly documented REST API limits automation potential and makes migration more dependent on CSV exports rather than programmatic extraction.
  • Scaling limitations become apparent as teams grow beyond basic contact and deal management into more complex workflows.
  • When teams outgrow the core feature set, the platform lacks clear upgrade paths within its own product tier hierarchy.

Choosing

HubSpot logo

HubSpot

What's pulling them in

  • Lowest barrier to entry of any major CRM — the free tier with unlimited contacts lets teams validate fit before committing to a paid plan, according to G2 and Capterra reviewers.
  • Native integration between the CRM and sales engagement tools (sequences, email tracking, dialer) means no separate sync configuration, a theme across G2 Sales Hub reviews.
  • Pipeline visualization, deal tracking, and automated workflows are consistently praised as intuitive and easy to set up without developer involvement.
  • Strong onboarding for new team members — reviewers on Capterra and G2 highlight how quickly new reps become productive without formal training.
  • The HubSpot platform ecosystem (Marketing, Sales, Service, CMS hubs) allows growing companies to consolidate tools without building new integrations.

Object mapping

How Spin CRM objects map to HubSpot

Each row shows how a Spin CRM object lands in HubSpot, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Spin CRM

Contact

maps to

HubSpot

Contact

1:1
Fully supported

Spin CRM contacts migrate to HubSpot contacts. The HubSpot contact record retains the original email, name, phone, job title, and address fields. Owner resolution happens by email match against HubSpot users — unmatched owners are flagged before migration so your admin can assign a fallback owner.

Spin CRM

Company

maps to

HubSpot

Company

1:1
Fully supported

Spin CRM companies map to HubSpot companies. Company name, domain, industry, employee count, and annual revenue transfer directly. Spin CRM parent-company relationships map to HubSpot's Parent Company field. Contacts without a primary company receive a placeholder association until the record is reviewed.

Spin CRM

Deal

maps to

HubSpot

Deal

1:1
Fully supported

Spin CRM deals map to HubSpot deals 1:1. Deal name, amount, close date, and owner transfer directly. Each Spin CRM sales process becomes a HubSpot pipeline — the pipeline name becomes the HubSpot pipeline name and the stages within map to HubSpot deal stages via value mapping per pipeline.

Spin CRM

Sales Process / Pipeline

maps to

HubSpot

Pipeline

1:1
Fully supported

Spin CRM supports multiple named sales processes, each with its own pipeline stages. Each Spin CRM sales process becomes a separate HubSpot pipeline. If Spin CRM has two sales processes named 'Direct Sales' and 'Partner Sales', both migrate as HubSpot pipelines with their respective stage names mapped to HubSpot deal stages.

Spin CRM

Pipeline Stage

maps to

HubSpot

Deal Stage

1:1
Fully supported

Stage names from Spin CRM map value-by-value to HubSpot deal stages within the corresponding pipeline. Probability and forecast category are re-applied based on HubSpot's stage defaults unless your team specifies custom probability values. Stage-transition timestamps are preserved as custom datetime fields on the deal.

Spin CRM

Task

maps to

HubSpot

Task (Engagement)

1:1
Fully supported

Spin CRM tasks migrate as HubSpot engagements of type 'task'. The task subject, body, due date, and completion status transfer. Completed tasks preserve their completed timestamp. Incomplete tasks appear in HubSpot as open tasks on the contact or company timeline.

Spin CRM

Call / Email / Meeting

maps to

HubSpot

Engagement (call, email, meeting)

1:1
Fully supported

Spin CRM calls, emails, and meetings migrate as HubSpot engagements on the contact record. Original timestamps, duration (for calls), and body content are preserved. Meetings include start and end times from Spin CRM. Each engagement is linked to the parent contact record.

Spin CRM

Note

maps to

HubSpot

HubSpot Note

1:1
Fully supported

Spin CRM notes transfer as HubSpot notes attached to the relevant contact, company, or deal record. Note body content is preserved. If Spin CRM notes contain attachments, the file content is re-uploaded and linked to the HubSpot note. During migration, note timestamps are retained as the HubSpot note creation date, providing an accurate activity timeline. Any embedded images or linked files are preserved and remain accessible from the HubSpot note.

Spin CRM

Custom Field (Spin CRM)

maps to

HubSpot

Custom Property

1:1
Fully supported

Spin CRM's flexible custom field model means every custom field defined in Spin CRM needs a corresponding HubSpot custom property created before the migration runs. FlitStack AI generates the property creation list based on the Spin CRM export. Pick-list custom fields in Spin CRM map as HubSpot pick-list custom properties with the same option values.

Spin CRM

Document / Attachment

maps to

HubSpot

HubSpot File

1:1
Fully supported

Spin CRM file attachments on contacts, companies, or deals are downloaded and re-uploaded to HubSpot Files. Files are attached to the corresponding HubSpot record via the file association. Large files exceeding HubSpot's default 25 MB per-file limit are flagged for manual review.

Spin CRM

Product / Line Item

maps to

HubSpot

Line Item

1:1
Fully supported

Spin CRM products associated with deals map to HubSpot line items. Product name, unit price, and quantity transfer. If Spin CRM stores product descriptions, those migrate as the line item description. Line items are linked to the HubSpot deal after the deal record is created.

Spin CRM

User / Owner

maps to

HubSpot

HubSpot User

1:1
Fully supported

Spin CRM user records are matched to HubSpot users by email address. If a Spin CRM owner has no matching HubSpot user, the deal or contact is assigned to a designated fallback HubSpot user and the original owner name is preserved in a custom field (Original_Owner__c) for audit purposes.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Spin CRM logo

Spin CRM gotchas

High

No documented public REST API

Medium

CSV export is object-by-object, not bulk

Medium

Custom field visibility at export time

HubSpot logo

HubSpot gotchas

High

Marketing Contacts billing model is migration-critical

High

Feature tier gating is not visible until onboarding

Medium

Mandatory onboarding fees inflate year-one cost

Medium

HubSpot CSV importer cannot migrate engagements or attachments

Medium

Custom objects require Enterprise and a pre-existing schema

Pair-specific challenges

  • Spin CRM custom fields require pre-creation of HubSpot custom properties before data lands

    Spin CRM's schema is flexible — teams add custom fields without formally defining an object schema. HubSpot requires custom properties to exist before data can be imported into them. We generate the full list of required HubSpot custom properties from the Spin CRM export before the migration runs. If you are on HubSpot Starter or Basic, custom properties are available but custom objects are not; any Spin CRM custom object-level records need to be flattened into custom properties on standard objects or handled as a separate manual rebuild.

  • Multi-sales-process Spin CRM setups create multiple HubSpot pipelines that must be configured first

    Spin CRM teams commonly define separate sales processes for direct sales versus partner or resale channels. Each Spin CRM sales process has its own pipeline and stage set. When these migrate to HubSpot, each sales process becomes a separate HubSpot pipeline. The pipeline names and stage sets must be configured in HubSpot before the deal migration runs, otherwise the dealstage value mapping has nowhere to write. We deliver a pipeline setup plan as part of the discovery phase so the HubSpot side is ready before data moves.

  • Spin CRM's N:N contact-to-company associations map to HubSpot's primary company association

    Spin CRM allows a contact to be associated with multiple companies — a common pattern for reps covering multiple accounts. HubSpot contacts have one primary company association plus additional associations via the 'associations' API. We migrate the most recently modified company as the primary association and surface the remaining company links as additional associations using HubSpot's association API. If a contact has no company in Spin CRM, it lands in HubSpot without an associated company and is flagged for review.

  • Spin CRM workflows and automation logic do not migrate and must be rebuilt in HubSpot

    Spin CRM automation rules — deal-stage-triggered notifications, task assignment sequences, follow-up reminders, and email triggers — live in Spin CRM's workflow engine and have no equivalent in HubSpot's data model. HubSpot's workflow editor uses a different trigger-action model. We export your Spin CRM workflow definitions as a structured document your HubSpot admin can use to rebuild equivalent automations in HubSpot's workflow tool. This is always a manual step; FlitStack AI migrates data only.

  • Spin CRM activity records with large attachment volumes hit HubSpot file-size limits

    Spin CRM allows file attachments on contacts, companies, and deals. HubSpot Files has a default 25 MB per-file limit. Spin CRM attachments larger than this — common with PDF proposals, contracts, or exported reports — are flagged during the migration audit and re-uploaded as HubSpot Files links. Attachments over 150 MB require manual re-upload to HubSpot's file storage with the link recorded on the relevant record. We surface all oversized attachments in the migration plan before the import runs.

Migration approach

Six steps for a successful Spin CRM to HubSpot data migration

  1. Discovery and data audit

    FlitStack AI connects to your Spin CRM account via API using scoped read access. We export all contacts, companies, deals, tasks, engagements, and custom fields. The audit identifies the full list of custom fields, the number of sales processes and pipeline stages, any non-standard data formats (dates stored as text, phone numbers with non-standard formatting), and the count of attachments. We deliver a data audit report before any mapping work begins.

  2. HubSpot portal configuration

    Before data moves, your HubSpot admin (or our team) creates the custom properties, pipelines, and deal stages in HubSpot based on the Spin CRM audit. Each Spin CRM custom field gets a corresponding HubSpot custom property created. Each Spin CRM sales process gets its own HubSpot pipeline. We deliver a configuration checklist so the HubSpot side is fully set up before validation runs.

  3. Owner and user mapping

    Spin CRM users are matched to HubSpot users by email address. We generate an owner-resolution report listing all matched owners, unmatched Spin CRM owners, and the proposed fallback assignment for each. Your team confirms the fallback assignments before migration commits. No record lands in HubSpot without a resolved owner. The report also shows the matching email and flags duplicate HubSpot users. If a Spin CRM owner email has no HubSpot counterpart, the record is marked for manual assignment or routed to a fallback user. Assignments are exported as a CSV for import before the final import run.

  4. Sample migration with field-level diff

    A representative slice — typically 100–500 records covering contacts, companies, deals, and a few activities — migrates to a HubSpot staging portal. We generate a field-level diff showing every source field and its destination value so you can verify the mapping before the full run. Lifecycle stage routing, pipeline-to-pipeline mapping, and owner resolution are all verified at this stage. No records commit to the production portal until you sign off.

  5. Full migration and delta-pickup cutover

    The full dataset migrates to your HubSpot production portal in dependency order: companies first, then contacts, then deals with line items, then engagements and notes. A delta-pickup window of 24–48 hours after the full migration captures any records modified or created in Spin CRM during the cutover. The audit log records every operation. One-click rollback is available if reconciliation identifies missing or mismatched records.

Platform deep dives

Context on both ends of the pair

Spin CRM logo

Spin CRM

Source

Strengths

  • Simple pipeline builder with drag-and-drop stage customization matching most SMB sales workflows.
  • Low monthly cost with no visible seat floor, giving small teams a predictable expense line.
  • Mobile app availability for on-the-go record updates by field sales representatives.
  • Built-in task management, reminders, and calendar integration reduce the need for separate productivity tools.
  • Customer support receives high marks from verified reviewers for responsiveness and helpfulness.

Weaknesses

  • Reporting and analytics are described as limited by users requiring deeper business intelligence and custom metric views.
  • Absence of a published API restricts automation, third-party integrations, and programmatic migration options.
  • Small review sample size on major platforms (G2: 2 reviews) makes independent evaluation difficult for prospective buyers.
  • Feature set is narrower than mid-market alternatives, potentially requiring workarounds for advanced use cases.
  • Lacks the ecosystem breadth of larger CRMs—no app marketplace, limited partner integrations, minimal community resources.
HubSpot logo

HubSpot

Destination

Strengths

  • Genuinely useful free CRM tier with no seat limit on contact records.
  • All-in-one sales engagement layer (sequences, email tracking, calling, dialer) embedded natively in the CRM, eliminating a separate integration.
  • Intuitive interface and fast onboarding for individual reps, per G2 and Capterra reviews.
  • Workflow automation triggers across contacts, deals, and tickets with a visual builder.
  • API coverage for all standard objects including custom objects at Enterprise tier.

Weaknesses

  • Pricing model is contact-based at the marketing layer — importing all records as marketing contacts can multiply the monthly bill by 4×.
  • Feature tier cliffs are frequent surprises: sequences, calling, advanced reporting, and quoting are all gated, often requiring plan upgrades mid-implementation.
  • Mandatory onboarding fees at Professional ($1,500) and Enterprise ($3,500) are not prominently disclosed on the pricing page.
  • API rate limits are restrictive for bulk migration — burst limits of 100-200 req/10sec and search endpoint limits of 4 req/sec require careful job queuing.
  • Custom objects, additional pipelines, and advanced forecasting are Enterprise-only, making cost projections difficult for growing teams.

Complexity grading

How hard is this migration?

Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Spin CRM and HubSpot.

  • Object compatibility

    B

    3 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Spin CRM: Not publicly documented — confirmed during scoping..

  • Data volume sensitivity

    B

    Spin CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Spin CRM to HubSpot migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Spin CRM to HubSpot data migrations

Answers to the questions buyers ask most during Spin CRM to HubSpot migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Spin CRM to HubSpot migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most Spin CRM to HubSpot migrations complete in 48–72 hours of clock time for under 50,000 records. Larger setups with 100k+ records, multiple sales processes, or a high volume of custom fields extend to 5–10 days. The longest phase is usually HubSpot portal configuration and custom property setup — getting the destination schema ready before data moves is what keeps the actual import fast.

Adjacent paths

Related migrations to explore

Ready when you are

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