CRM

Migrate your Solitics data

Real-time B2C engagement platform with native gamification, behavioral segmentation, and sub-second event response. Dominant in iGaming, trading, and fintech verticals.

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In its favor

Why people choose Solitics

The signal that keeps Solitics on the shortlist. Sourced from G2, Capterra, and customer scoping calls.

Real-time data response under one second keeps fast-moving verticals like iGaming and trading relevant to every user action as it happens, without waiting for batch jobs or daily syncs.

Unified profile layer aggregates data from CRM, back-office, trading platforms, and third-party feeds into a single customer view, eliminating the need to stitch multiple tools together manually.

Native gamification including missions, loyalty schemes, and widgets is built into the platform rather than requiring a separate vendor, keeping engagement mechanics on the same data stack.

Cross-channel campaign orchestration across email, SMS, push, WhatsApp, and in-app from a single dashboard reduces tool sprawl and removes the overhead of managing disconnected campaign tools.

The platform targets high-stakes B2C verticals with compliance requirements, providing built-in localization and multi-channel governance in one place.

Steep initial setup with data mapping and integration configuration creates a meaningful onboarding gap that frustrates teams expecting faster time-to-value, especially without dedicated technical support during the first weeks.

Advanced customization features that exceed the out-of-the-box UI require engineering involvement or direct support from Solitics, limiting what marketing teams can self-serve without a developer.

Pricing transparency is limited — hidden costs around setup fees, data migration, and annual renewal caps make budget planning difficult and can surprise teams at renewal time.

When the platform's performance or SLA does not meet expectations for mission-critical real-time engagement, switching costs are high because journey logic and gamification configurations are tightly coupled to the platform's proprietary data model.

Reasons to switch

Why people leave Solitics

The recurring reasons buyers give for replacing Solitics. Presented as facts, not knocks.

Platform scorecard

Strengths, weaknesses, and where Solitics fits

Grades across six dimensions, plus a SWOT-style view of where the platform shines and where it falls short.

SWOT — strengths, weaknesses, and use-case fit

Strengths

Sub-second event response and 0.8-second data processing claim keeps engagement timely in high-frequency verticals.Built-in AI Expert layer for automated optimization of journey steps without manual A/B testing.Native gamification module avoids the need for a separate loyalty or engagement tool vendor.Single platform covering visitor activation through winback across a defined vertical stack.Claims 45-day integration timeline, indicating a structured onboarding methodology.

Weaknesses

Small company footprint (11–50 employees, under $5M revenue) raises long-term vendor stability concerns for large enterprise customers.Pricing opacity and reported hidden costs make total cost of ownership difficult to predict upfront.Limited public API documentation makes third-party integration and self-service migration support challenging.Small review base (11 verified reviews on G2) provides limited independent validation of platform claims.Advanced customization requires developer involvement, limiting self-serve extensibility for non-technical marketing teams.

Where it works

iGaming and sportsbook operators running always-on acquisition and retention campaigns with real-time event streams like bets, deposits, and registrations.Trading platforms and fintech apps where sub-second response to market movements and user trading behavior drives campaign relevance.B2C operators in regulated markets like UK, Malta, and Gibraltar that need built-in compliance, localization, and multi-channel governance in a single tool.Mid-sized teams (roughly 20–200 people) with dedicated technical resources who can manage initial data mapping and ongoing custom event schema configuration.Organizations already using Braze or Optimove who need native gamification and loyalty mechanics without adding a separate vendor.

Where it struggles

Large enterprise organizations (500+ employees) with complex multi-team structures, extensive approval workflows, and high expectations for vendor stability given Solitics' 11–50 employee footprint.Marketing teams without dedicated developer support who need to configure advanced event schemas, custom journey logic, or non-standard channel integrations.Buyers requiring pricing transparency and predictable total cost of ownership given documented feedback about hidden setup fees, migration costs, and renewal caps.Organizations planning multi-vendor environments or needing extensive API documentation for self-service integration with custom back-office systems.Teams evaluating short-term deployments or platforms where data portability matters, given tight coupling of journey logic to Solitics' proprietary data model.

Pricing tiers

Solitics pricing overview

Solitics uses a custom, negotiated pricing model with no publicly available tier structure. Review and pricing intelligence sources flag setup fees, data migration costs, and training as additional line items beyond the subscription price. Annual renewal caps have been reported as a source of unexpected billing constraints, making it important to audit contract terms before migration scoping.

Not publicly disclosed

Tier 1 of 1

Custom pricing

What's included

Solitics does not publish standard pricing tiers on its websitePricing is negotiated per account based on data volume, channel count, and module selectionReview sources indicate hidden setup fees, data migration expenses, and training costs in addition to subscription feesAnnual renewal caps on volume or features have been reported as a billing concern

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Pricing is informational. FlitStack AI does not bill on Solitics's schedule — see our quote-based pricing →

What gets migrated

Solitics object support

Object-by-object support for Solitics migrations. Per-pair details surface during scoping.

User Profiles

Fully supported

User profiles in Solitics aggregate attributes, transaction history, and behavioral events from all integrated sources into a unified record. We export the full profile snapshot including custom attributes, lifecycle stage, and computed scores. Schema mapping handles naming differences between the source system and Solitics' profile field conventions.

Behavioral Events

Fully supported

Raw events (registration, deposit, withdrawal, trade, bet, login, custom actions) are first-class objects in Solitics. We preserve the full event sequence with timestamps and event properties. Events that use non-standard event naming conventions require field-level mapping before import into the destination system.

Segments

Fully supported

Segments in Solitics are live, rule-based definitions built from profile attributes and behavioral conditions. We export segment definitions as rule logic rather than static lists, allowing the destination to reproduce the same targeting criteria. Complex nested segment conditions are translated into equivalent expressions for the target platform.

User Journeys

Mapping required

User journeys define the automated workflows triggered by events or segment membership. Journey definitions, including entry conditions, branching logic, delay rules, and channel steps, are exported as structured configuration. Any journey steps referencing Solitics-native gamification mechanics or widgets must be re-implemented in the destination platform using its equivalent components.

Campaigns

Mapping required

Campaigns are containers for content assets, scheduling, and audience targets. We export campaign metadata, targeting rules, content blocks, and performance history. Channel-specific content (WhatsApp templates, SMS scripts, push copy) is preserved as content, but channel delivery configuration must be re-established at the destination.

Gamification Configurations

Mapping required

Solitics' Smart Gamification module stores mission definitions, loyalty point balances, widget configurations, and badge/achievement rules. These are platform-specific configurations that do not have direct equivalents in most destination systems. We export the full rule definitions so the destination team can re-implement the mechanics in their chosen tool.

Channel Assets

Mapping required

Content assets — email templates, SMS message bodies, push notification copy, WhatsApp templates, in-app widgets — are exported as structured content. Localization settings and A/B test variants are preserved. Channel-level configuration (sender IDs, opt-in compliance settings) must be re-established at the destination due to regulatory and provider-specific requirements.

Integration Connectors

Not in this platform

Solitics' integrations with external systems (trading platforms, sports feeds, bonus engines, BI tools) are configured connections rather than data objects. These are not migrated — they are re-established in the destination platform by the customer's technical team after migration is complete.

Custom Event Schemas

Mapping required

Solitics allows definition of custom event types beyond the standard set. We export all custom event definitions and their property schemas. Mapping to the destination platform's event model requires a schema discovery pass before the migration to identify all non-standard event types in use.

Analytics and KPI Reports

Mapping required

Solitics provides built-in analytics, custom KPI dashboards, and campaign performance reports. We export report definitions and historical data where accessible via API. Pre-built Solitics analytics reports do not transfer directly to BI platforms, but the underlying data can be re-platformed for reconstruction.

Owner and User Assignments

Mapping required

Journey owners, campaign managers, and team-level access controls are exported as user references. Because Solitics uses an internal user model, we map these to the destination's user and role structure. Permissions must be manually reviewed post-migration.

Gotchas

What to watch for in Solitics migrations

Issues we've hit on past Solitics migrations, tagged by severity. FlitStack AI handles every one — surfacing them up front because buyer engineering teams want to know.

High

Custom event schemas require discovery pass before migration

High

Gamification logic does not transfer between platforms

Medium

Integration connectors are not migrated data objects

Medium

Renewal caps and pricing model changes at annual renewal

Low

Channel compliance settings are destination-specific

How a Solitics migration works

Four steps, Solitics-specific

Connect

Token-based — unique authentication token generated from the Solitics dashboard into Solitics. Scopes limited to read-only on the data we move.

Map

We translate Solitics-specific structures (custom fields, objects, value lists) to the destination's model.

Sample

Test with a 50–200 record subset to validate Solitics quirks before production.

Migrate

Full migration with Solitics rate-limit handling. Rollback available throughout.

FAQ

Solitics migration FAQ

Answers to the questions buyers ask most during Solitics migration scoping. Not seeing yours? Book a call.

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Most Solitics migrations under 1M records finish in 48–72 hours end-to-end. Larger orgs with custom objects or buyer-side security review typically take 5–7 days.

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