CRM migration
Field-level mapping, validation, and rollback between Ready_ and Nutshell. We move data and schema; workflows are rebuilt natively in Nutshell.
Ready_
Source
Nutshell
Destination
Compatibility
5 of 8
objects map 1:1 between Ready_ and Nutshell.
Complexity
CModerate
Timeline
1-3 weeks
Overview
Moving from Ready_ to Nutshell is a lateral-size migration — both platforms target small sales teams — but Nutshell offers unlimited storage and contacts, a broader integration ecosystem, and built-in AI capabilities that Ready_ lacks at comparable pricing. The migration challenge is not data volume but extraction mechanics: Ready_ does not expose a documented bulk endpoint, so we pull records in sequenced batches using its REST API, resolving Team Member IDs to email addresses before importing into Nutshell. We map custom fields, configure pipeline stages in Nutshell to match Ready_'s named pipelines, and preserve activity history. Workflows and automations do not migrate; we deliver a written inventory of any automation requiring rebuild in Nutshell.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Ready_ object lands in Nutshell, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Ready_
Contact
Nutshell
Person
1:1Ready_ Contact records map to Nutshell Person. Standard fields (name, email, phone, address, job title) map directly. Custom properties on contacts migrate as custom fields in Nutshell, which we pre-create per object type before import. Ready_ contact-to-company association links via the Company ID field, which we resolve to the Nutshell Company record created in the preceding phase.
Ready_
Company
Nutshell
Company
1:1Ready_ Company records map to Nutshell Company with direct field mapping for name, domain, industry, and size. The company domain becomes the Nutshell Company domain field and is used as the dedupe key. Related contacts are linked via association records after both objects are present in Nutshell. We create Companies first to satisfy the lookup dependency when importing Persons.
Ready_
Deal
Nutshell
Lead or Person (pipeline-based split)
lossyReady_ Deals attach to a named Pipeline and Stage. We map deal value, expected close date, owner, and stage name. Nutshell treats Deals as Leads or Person-level records depending on pipeline configuration. We resolve the target Nutshell pipeline and stage during scoping, then attach the deal to the matching Person record or create a Lead from the deal during migration. Closed-won and closed-lost reasons map to Nutshell status fields.
Ready_
Pipeline Stage
Nutshell
Pipeline + Stage
lossyReady_ allows custom-named pipelines and stages with no enforced naming convention. We extract the full pipeline configuration from Ready_ during discovery, then create matching Nutshell pipelines and stage definitions before migrating any deal records. Without this step, deals land in a default pipeline or are orphaned. The stage sequence order from Ready_ is preserved in Nutshell stage ordering.
Ready_
Activity
Nutshell
Task
1:1Ready_ Activities (calls, emails, tasks) map to Nutshell Tasks linked to the corresponding Person record. We map activity type, timestamp, notes, and owner. Ready_ activity types may not map 1:1 to Nutshell's task schema, so we preserve the original Ready_ activity type in a custom field on the Nutshell Task for audit and reporting continuity.
Ready_
Note
Nutshell
Note
1:1Ready_ Notes are standalone records attached to Contacts or Deals. We map the note body, linked record type, and linked record ID to Nutshell Note records. The note is linked to the corresponding Person record in Nutshell using the association metadata extracted from Ready_. Long-text note bodies migrate as-is; notes exceeding Nutshell's display limits are preserved in full and accessible via record detail.
Ready_
Custom Field
Nutshell
Custom Field
lossyReady_ custom fields on Contacts, Companies, and Deals (text, number, date, picklist types) migrate to Nutshell custom fields of equivalent type. We extract the full custom field definition during discovery, create matching Nutshell custom fields per object before the data migration phase, and then import values. Picklist values from Ready_ become Nutshell drop-down option sets. Custom fields that do not have a direct Nutshell equivalent are preserved as text fields with a note in the migration log.
Ready_
Team Member
Nutshell
User
1:1Ready_ Team Members represent users, and deal and activity ownership references Team Member IDs internally. These IDs have no meaning in Nutshell. We resolve Team Member IDs to email addresses during extraction, then match those emails against existing Nutshell user records. Unmatched owners are flagged in a reconciliation queue; the customer's Nutshell admin provisions any missing users before record import resumes. This two-step resolution prevents silent ownership gaps where migrated records have no assigned owner.
| Ready_ | Nutshell | Compatibility | |
|---|---|---|---|
| Contact | Person1:1 | Fully supported | |
| Company | Company1:1 | Fully supported | |
| Deal | Lead or Person (pipeline-based split)lossy | Fully supported | |
| Pipeline Stage | Pipeline + Stagelossy | Fully supported | |
| Activity | Task1:1 | Fully supported | |
| Note | Note1:1 | Fully supported | |
| Custom Field | Custom Fieldlossy | Fully supported | |
| Team Member | User1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Ready_ gotchas
No documented bulk export endpoint
Pipeline and stage names require explicit mapping
Owner assignments rely on Team Member IDs that do not persist across systems
Nutshell gotchas
Contact tier limits enforced on import
No bulk API endpoint requires paginated extraction
Email sequences not exportable via API
Foundation plan disables key sales features
Pair-specific challenges
Migration approach
Discovery and pipeline audit
We audit the source Ready_ account to enumerate all Contacts, Companies, Deals, and Activities, along with the pipeline and stage configuration, custom field definitions, and Team Member list. We collect the complete set of custom field names, types, and picklist values for Contacts, Companies, and Deals. The discovery output is a written migration scope including record counts per object, a full pipeline and stage mapping table, and a custom field translation table.
Schema setup in Nutshell
Before any data import, we create the corresponding Nutshell custom fields per object type and configure the pipeline and stage structure to match the Ready_ setup. This includes creating Nutshell pipelines with stages named and sequenced to match the source, setting stage probabilities, and defining the deal assignment fields. Schema is validated in a Nutshell test environment before production setup.
Owner resolution and user provisioning
We extract every distinct Team Member referenced on Deals and Activities, resolve their IDs to email addresses, and match those emails against the Nutshell destination account's user list. Any owner without a matching Nutshell user is flagged for the customer's admin to provision. Migration cannot proceed past deal and activity import until every owner resolves to a Nutshell user.
Sandbox migration and reconciliation
We run a full migration into a Nutshell test environment using production-like data volume. The customer's team lead spot-checks 25-50 records per object against the Ready_ source, confirms pipeline and stage assignments, and validates that custom field values are present. Any mapping corrections are applied before the production migration begins.
Production migration in dependency order
We run the production migration in record-dependency order: Companies first (no dependencies), then Persons (with Company association resolved), then Leads and Deals (with pipeline, stage, and owner resolved), then Activities and Notes (with Person and Deal lookups resolved). Activity types from Ready_ are preserved in a custom Nutshell field for each task. Each phase emits a row-count reconciliation report before the next phase begins.
Cutover, validation, and automation inventory handoff
We freeze writes in Ready_ during cutover, run a final delta migration for any records modified during the window, then enable Nutshell as the system of record. We deliver a written inventory of any workflows, sequences, or automations found in Ready_ with recommended Nutshell equivalents. Post-cutover support is available for one week to resolve reconciliation issues. We do not rebuild Ready_ automations in Nutshell as part of the migration scope.
Platform deep dives
Ready_
Source
Strengths
Weaknesses
Nutshell
Destination
Strengths
Weaknesses
Complexity grading
Moderate CRM migration. 5 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Moderate migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Ready_ and Nutshell.
Object compatibility
5 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Ready_: Not publicly documented.
Data volume sensitivity
Ready_ doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
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