CRM migration
Field-level mapping, validation, and rollback between MobiWork and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.
MobiWork
Source
Freshsales
Destination
Compatibility
10 of 10
objects map 1:1 between MobiWork and Freshsales.
Complexity
BStandard
Timeline
3–5 days
Overview
MobiWork is a field services management platform built around work orders, scheduling, dispatching, and invoicing for mobile technicians. Freshsales is a sales CRM organized around Leads, Contacts, Accounts, and Deals with built-in telephony, email sequencing, and Freddy AI scoring. The two platforms share almost no native object equivalence — MobiWork's operational data model has to be re-framed as commercial relationship data for Freshsales. We map MobiWork Customers to Freshsales Contacts and Accounts, Work Orders to Freshsales Deals (or a custom service-history module), Quotes to Deal Line Items, and service activities to Tasks and Events. Field services metadata like technician assignment, job status, and parts used require custom fields in Freshsales since no native equivalent exists. Workflows, scheduling rules, dispatching logic, and invoicing automation cannot migrate — those have to be rebuilt in Freshsales or handled through third-party integrations. The migration runs via Freshsales REST API respecting plan-based rate limits (1,000–5,000 requests per hour depending on tier) and uses scoped read access on MobiWork so your team keeps working in the source system during cutover. A delta-pickup window captures in-flight records after the initial sync completes.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a MobiWork object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
MobiWork
Customer (individual)
Freshsales
Contact
1:1MobiWork individual customers map directly to Freshsales Contacts. Email, phone, and address fields transfer one-to-one to corresponding Freshsales Contact fields. The contact's owning technician in MobiWork becomes a custom field (e.g., Primary_Technician__c) since Freshsales has no native technician concept. This ensures field service history remains linked to the correct resource.
MobiWork
Customer (organization)
Freshsales
Account
1:1MobiWork business-name customers map to Freshsales Accounts. Company domain, industry, and employee count fields carry over directly. Multi-location customers in MobiWork may generate multiple Freshsales Locations or be stored as a custom field on the primary Account record for reference.
MobiWork
Work Order
Freshsales
Deal
1:1Work orders are the core challenge of this migration since no native Freshsales equivalent exists. We map them to Deals, using the work order name as the Deal name, total invoice amount as Deal amount, and work order status as a custom pick-list field (Work_Order_Status__c). Job type or service category maps to Deal currency and product line for accurate revenue categorization.
MobiWork
Work Order Line Item
Freshsales
Deal Line Item / Custom Field
1:1Parts and labor lines from work orders do not map to Freshsales Line Items unless the Freshsales Product Catalog is pre-populated with matching service SKUs. We recommend creating Freshsales Products for each service type before migration so line items can map natively; otherwise parts and labor are stored as custom text fields on the Deal.
MobiWork
Quote
Freshsales
Deal (pre-sale state)
1:1Quotes in MobiWork map to Deals in Freshsales where the Deal stage represents a proposal or estimate stage. Quote total amount maps directly to Deal amount. If MobiWork quote status shows 'Accepted', the Deal stage automatically advances to Closed Won after migration completes and data is validated.
MobiWork
Invoice
Freshsales
Custom Object or Deal Note
1:1Freshsales does not include an invoicing module. We create a Service_History__c custom object to store invoice records — invoice number, date, total, payment status — linked to the corresponding Deal or Account. Historical invoices are preserved for reference but cannot generate new billing activity within Freshsales.
MobiWork
Service Activity (visit, call, note)
Freshsales
Task / Event
1:1MobiWork service visits, phone calls, and notes associated with work orders migrate as Freshsales Tasks and Events with original timestamps and technician owner preserved. Each activity is linked to the corresponding Deal (via the work order mapping) and the associated Contact for complete service history visibility.
MobiWork
Inventory / Parts
Freshsales
Product
1:1MobiWork inventory items and parts catalog map to Freshsales Products only if the business wants to use Freshsales for product quoting. Part cost and stock levels are informational — Freshsales Products do not track real-time inventory. We map part name and SKU to Product Name and Product Code.
MobiWork
User / Technician
Freshsales
User
1:1MobiWork users and technicians are resolved to Freshsales Users by email address matching. Any unmatched users are flagged in a pre-migration report for your team to create Freshsales accounts before migration runs. Technician-specific fields like certifications and service areas can migrate as custom fields on the Freshsales User record for reporting purposes.
MobiWork
Custom Fields (MobiWork)
Freshsales
Custom Fields (Freshsales)
1:1Any MobiWork custom fields on Customers, Work Orders, or Quotes that have no Freshsales equivalent require custom field creation in Freshsales before migration. We generate a custom field creation plan with field type, pick-list values, and API names. Freshsales field names use underscores and are created in the CRM settings before data lands.
| MobiWork | Freshsales | Compatibility | |
|---|---|---|---|
| Customer (individual) | Contact1:1 | Fully supported | |
| Customer (organization) | Account1:1 | Fully supported | |
| Work Order | Deal1:1 | Fully supported | |
| Work Order Line Item | Deal Line Item / Custom Field1:1 | Fully supported | |
| Quote | Deal (pre-sale state)1:1 | Fully supported | |
| Invoice | Custom Object or Deal Note1:1 | Fully supported | |
| Service Activity (visit, call, note) | Task / Event1:1 | Fully supported | |
| Inventory / Parts | Product1:1 | Fully supported | |
| User / Technician | User1:1 | Fully supported | |
| Custom Fields (MobiWork) | Custom Fields (Freshsales)1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
MobiWork gotchas
No public API means migration is export-constrained
30-day post-cancellation export window
Tier-gated objects require plan upgrade to migrate
Integration attachments require separate handling
Annual prepayment is mandatory across all tiers
Freshsales gotchas
Freddy AI is Pro-tier only despite heavy marketing
Post-migration emails and sequences are disabled
Bot session credits are a one-time 500-session allocation
Phone credits charged per minute with no cap
File storage limits scale with plan tier
Pair-specific challenges
Migration approach
Audit MobiWork data and design Freshsales custom field schema
FlitStack AI begins every migration with a structured data audit of your MobiWork instance — enumerating all customer records, work order templates, custom fields, invoice history, and user accounts. We compare this inventory against Freshsales' standard object model and identify every field that requires a custom field in Freshsales. We deliver a pre-migration checklist: the exact custom fields to create, their API names (with underscores), pick-list values, and the order they must be created in before data validation begins.
Resolve MobiWork users to Freshsales users by email
Technicians, dispatchers, and office staff in MobiWork are matched to Freshsales Users by email address. We generate a user resolution report listing every matched user and every unmatched user. Your team must create Freshsales accounts for any unmatched technicians before the migration run — records cannot be assigned to users that do not exist in Freshsales. This step is blocking: the migration cannot proceed if owner assignment would land on null User records.
Create Freshsales Accounts before Contacts, then migrate work orders
Freshsales requires Accounts to exist before Contacts can be linked via the account_name lookup. We sequence the migration: (1) migrate MobiWork organization customers as Freshsales Accounts, (2) migrate individual customers as Contacts linked to those Accounts, (3) migrate Work Orders as Deals using the pre-created custom fields for technician assignment, job status, and parts usage. Activities associated with each work order follow in the same run, linked to the corresponding Deal and Contact. This sequence respects Freshsales' foreign-key constraints and prevents orphaned records.
Run a sample migration with field-level diff before full commit
We migrate a representative slice — typically 200–500 records spanning the full range of customer types, work order statuses, and activity types — and generate a field-level diff between the MobiWork source and the Freshsales destination. You review the diff to confirm that work order status mapping, technician assignment, and amount fields are correct before the full migration commits. Any field mapping errors are corrected in the migration plan before the bulk run executes.
Execute full migration with delta-pickup and audit log
The full migration runs against the Freshsales REST API, respecting your plan's rate limits. A delta-pickup window (24–48 hours after the initial run) captures any records created or modified in MobiWork during the cutover period so Freshsales reflects the final state at go-live. Every operation is logged in an audit trail. If reconciliation identifies missing or mismatched records, one-click rollback reverts the Freshsales instance to its pre-migration state for re-run without data loss.
Platform deep dives
MobiWork
Source
Strengths
Weaknesses
Freshsales
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across MobiWork and Freshsales.
Object compatibility
2 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
MobiWork: Not publicly documented.
Data volume sensitivity
MobiWork doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during MobiWork to Freshsales migration scoping. Not seeing yours? Book a call.
Walk through your MobiWork to Freshsales migration with a real engineer — 30 minutes, free, written quote within 24 hours.
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