CRM migration

Migrate from Concord CRM to monday CRM

Field-level mapping, validation, and rollback between Concord CRM and monday CRM. We move data and schema; workflows are rebuilt natively in monday CRM.

Concord CRM logo

Concord CRM

Source

monday CRM

Destination

monday CRM logo

Compatibility

75%

6 of 8

objects map 1:1 between Concord CRM and monday CRM.

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Concord CRM to Monday.com CRM is a structural migration from a self-hosted relational model to a cloud-native board-and-item model. Concord stores Contacts, Companies, Deals, and Activities in a Laravel relational database with a REST API supporting Bearer token auth and CSV export; Monday.com CRM represents the same data as Items on customizable Boards with Status, Date, and People columns. We export Concord data via API or CSV in dependency order (Companies first, then Contacts with their company_id associations resolved), configure Monday CRM Boards to mirror the Concord field schema, and import through the Monday.com API with batch chunking. Concord workflows do not fire during data import and do not migrate; we deliver a written inventory of every active trigger-action pair for the customer's admin to rebuild using Monday Automations after migration. The pricing model shifts from a one-time $64-$390 CodeCanyon license to a recurring per-seat subscription starting at $9 per user per month.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Concord CRM logo

Concord CRM

What's pushing teams away

  • Support response times are slow — G2 reviewers report waiting over a week for assistance with no video tutorials available to compensate.
  • Self-hosted model requires ongoing server maintenance, security updates, and PHP/Laravel version management that many teams lack resources for.
  • No built-in migration tool or guided export — teams transferring to another CRM must manually sequence CSV exports and handle relationship mapping themselves.
  • Server scaling and performance optimization fall entirely on the customer, with no SLA guarantees or managed hosting options available.
  • Limited ecosystem compared to major SaaS CRMs — fewer integrations, no marketplace of pre-built add-ons, and community resources are sparse.

Choosing

monday CRM logo

monday CRM

What's pulling them in

  • Users praise the board-based visual interface for making pipeline stages immediately legible to non-technical team members without CRM training.
  • The no-code automation builder lets sales ops teams create lead routing, stage updates, and email triggers without developer involvement.
  • Integration ecosystem connects to Slack, Gmail, Outlook, and Zapier with minimal configuration, reducing friction for teams already using these tools.
  • The flexible column system lets teams build custom CRM views — deal value, close date, lead source — without needing a developer or pre-defined schema.
  • Teams already using monday Work Management can layer CRM features onto existing boards rather than starting from scratch.

Object mapping

How Concord CRM objects map to monday CRM

Each row shows how a Concord CRM object lands in monday CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Concord CRM

Company

maps to

monday CRM

Company Board (entity type)

1:1
Fully supported

Concord CRM Companies export with all standard and custom fields (name, domain, address, phone, industry, source, created_at, updated_at) via API or CSV. Companies must be exported and imported first because Concord Contacts reference company_id as a foreign key. We map each Concord Company to a Monday.com Company entity or a Company Board Item, using the company name as the dedupe key. Custom field types (text, select, date, number, boolean) map to their corresponding Monday column types (Text, Status/Label, Date, Numbers, Checkbox). If Concord stores multiple address components (street, city, state, postal, country) separately, we concatenate them into a single Address column in Monday.

Concord CRM

Contact

maps to

monday CRM

People Board (entity type)

1:1
Fully supported

Concord CRM Contacts export with first name, last name, email, phone, job title, source, owner, and company_id. We map company_id to the Monday.com People entity's Company association, resolving the Company Item ID from the preceding import phase. The Concord contact's email becomes the People email field and serves as the dedupe key. Custom fields on Contact migrate as additional columns on the People Item. The Concord contact's assigned user (owner_id) maps to a Monday People column or assignee field.

Concord CRM

Deal

maps to

monday CRM

Deal Board (entity type)

1:1
Fully supported

Concord CRM Deals export with deal name, value, stage, expected close date, assigned user, and associated company and contacts. We map Deals to Monday.com Deal Board Items, using the Concord dealstage name mapped to a Monday Status column representing pipeline stages. The Concord deal value maps to a Numbers column; expected_close_date maps to a Date column. The associated company and contacts from Concord become linked Deal Items or People Items in Monday CRM using the People and Company entity types. We configure the Monday Deal Board before migration to match the Concord pipeline stage names and order.

Concord CRM

Pipeline Stage

maps to

monday CRM

Status Column

lossy
Fully supported

Concord CRM Deal pipeline stages are stored as deal properties and export as stage names or IDs. Each Concord pipeline maps to a Monday.com Deal Board with a Status column whose label values match the Concord stage names. Stage probability percentages from Concord do not map directly to Monday CRM (Monday Deal Boards do not have native stage probability fields at this tier) and are instead documented for the customer to add to a separate Numbers column or tracking dashboard post-migration.

Concord CRM

Product

maps to

monday CRM

Product Board or Inventory Board

1:1
Fully supported

Concord CRM Products export with name, price, SKU, and description. We map Products to a Monday.com Board configured as a Product or Inventory board with columns for product name, price (Numbers column), SKU (Text column), and description (Text column). Products are not tied to other Concord objects via foreign key constraints, so import order is flexible relative to Contacts and Deals. API-standard CRUD operations on the Concord Product endpoint are mirrored to Monday Board Items via the Monday.com API.

Concord CRM

Activity

maps to

monday CRM

Task Board + Emails & Activities Board

1:many
Fully supported

Concord CRM Activities (calls, meetings, tasks) export with type, date, notes, and linked resource type and ID. We split Activities by type: tasks map to a Monday.com Task Board with status, due date, and notes columns; meetings and calls are logged in the Monday CRM Emails & Activities board linked to the corresponding People or Deal Item. The linked resource type (Contact, Company, Deal) and its ID are stored as Text columns or relation columns so the association is visible in the board view. If the linked resource has not yet been migrated (a deal still pending import), we hold those Activity records in a staging queue and resolve the association after the parent record imports.

Concord CRM

Custom Fields

maps to

monday CRM

Custom Columns

1:1
Mapping required

Concord CRM custom fields on Contacts, Companies, and Deals are accessible via the REST API using the field UUID as the key. Boolean fields map to Monday Checkbox columns, date fields to Monday Date columns, select fields to Status or Label columns, text fields to Text columns, and number fields to Numbers columns. We enumerate every Concord custom field during scoping, assign the corresponding Monday column type, and configure the board columns before data import begins. Custom field visibility settings from Concord (detail, create, update views) do not have a direct Monday equivalent and are noted for the customer to configure manually post-migration.

Concord CRM

User / Owner

maps to

monday CRM

Person / Assignee

1:1
Fully supported

Concord CRM Users export via API with email, name, and role assignment. Monday.com CRM uses the workspace member list for assignees on Items. We match Concord owner_id to Monday workspace members by email during the user reconciliation phase. Any Concord owner without a matching Monday user goes to a reconciliation queue for the customer to provision before record import resumes. Concord role permissions (admin, user, restricted) do not map to Monday CRM roles directly; workspace-level permission management is separate from CRM board access and requires manual configuration post-migration.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Concord CRM logo

Concord CRM gotchas

High

Workflows do not fire during data import

Medium

Self-hosted data export requires role permission

Medium

API pagination cap at 100 records per page

Low

Domain transfer requires full server migration

Low

CSRF headers cause API auth failures

monday CRM logo

monday CRM gotchas

High

Subitems are not included in bulk exports

High

Daily API call limits vary sharply by plan

Medium

Legacy automations (Sentence Builder) are being deprecated

Medium

Excel and account exports only include table views

Low

Enterprise admins can disable non-admin exports

Pair-specific challenges

  • Concord workflows do not fire during data import

    Concord CRM explicitly states that workflow actions do not execute during data import. Any trigger-action pairs configured on Company, Contact, or Deal creation — or on Deal stage change — will not run when we import your records into Monday.com. We audit all active Concord workflow configurations during scoping and deliver a written inventory listing each workflow's trigger, conditions, and actions with a recommended Monday Automations equivalent. The customer's admin rebuilds automations in Monday.com post-migration. This is a known Concord CRM limitation that applies to all data import scenarios, not just this migration pair.

  • Concord relational structure does not map directly to Monday board items

    Concord CRM stores Contacts with a company_id foreign key linking to the Company record. Monday.com CRM uses entity types (People, Companies, Deals) on separate Boards with link/relation columns rather than relational foreign keys. We resolve the Concord company_id to a Monday People entity's company association during a pre-import mapping pass. If Concord Contacts reference a Company that does not yet exist in Monday at import time, we hold those Contacts in a staging queue, import the Companies first, and then resolve and import the Contacts. Skipping this sequencing step results in orphaned Contact records with no company association in Monday.

  • Monday.com CRM is not a full CRM by enterprise standards

    Multiple Reddit discussions and CRM reviews note that Monday CRM is fundamentally a Work Management platform with CRM entity types layered on top. Reviewers describe it as a spreadsheet-like board system rather than a purpose-built CRM for high-volume B2B sales. Concord CRM teams with complex relationship hierarchies, advanced pipeline analytics, or large lead volumes may find Monday CRM's data model insufficient. We flag this during scoping and recommend that teams requiring enterprise sales automation, advanced quoting, or revenue intelligence evaluate whether Monday CRM's entity types meet their specific use case before migration proceeds.

  • Monday CRM pricing is per-seat recurring versus Concord one-time license

    Concord CRM uses a one-time $64-$390 license fee with no per-user recurring costs. Monday.com CRM charges per seat on a monthly or annual subscription (Basic $9, Standard $12, Pro $19 per user per month on annual billing, minimum 3 seats). For teams migrating from Concord's unlimited-user model, this represents a structural cost increase. A 10-user team on Monday.com Pro pays $2,280 annually before integrations or add-ons, versus a one-time Concord Extended License of $390. We include a pricing comparison summary in the scoping document so the customer understands the total cost of ownership shift before committing to migration.

Migration approach

Six steps for a successful Concord CRM to monday CRM data migration

  1. Source audit and scoping

    We audit the Concord CRM instance across all supported objects: Contacts, Companies, Deals, Products, Activities, and custom fields. We extract record counts per object, document pipeline stage names and order, enumerate active workflow configurations, and identify any role permissions that restrict export access. Concord's API pagination caps at 100 records per page with rate-limit headers we monitor to avoid 429 errors. We request that the customer confirm the API token user has the export permission before extraction begins. The scoping output is a written migration scope with record counts, field inventory, and a Monday.com plan recommendation based on team size and feature requirements.

  2. Monday CRM board design and column mapping

    We configure Monday CRM Boards to mirror the Concord data schema before any data import. Each Concord entity (Company, Contact, Deal, Product) becomes a Monday CRM entity or Board with columns typed to match Concord field types. We create Status columns for pipeline stages matching Concord dealstage names, Date columns for any date fields, Numbers columns for monetary values, and Text columns for identifiers and notes. If Concord has multiple pipelines, we create a Monday Deal Board per pipeline or use Board groups within a single Deal Board. Column configuration is validated in the Monday CRM sandbox before production data loads begin.

  3. Data extraction from Concord CRM

    We extract Concord data in dependency order using the REST API with Bearer token auth or CSV export. Companies export first (all standard and custom fields), followed by Contacts (with company_id resolved for later association), Deals (with stage names mapped), Products, and Activities last (with linked resource type and ID preserved for post-import association resolution). We implement sequential page iteration with X-RateLimit-Remaining header monitoring. Any field containing a date, number, or boolean value is validated for type consistency before staging. Data cleaning steps include duplicate detection on email (Contacts) and company name (Companies), and standardization of date formats to ISO 8601 for Monday.com compatibility.

  4. Monday.com production migration in dependency order

    We run production migration into Monday.com CRM in this sequence: Products (no dependencies), Companies, People (Contacts) with company association resolved from the Company import, Deals with linked People and Company entities, then Activities with parent-resource resolution. Each phase emits a row-count reconciliation report showing records imported versus records skipped (with reason) versus records held in staging. CSRF header issues are prevented by our integration client configuration. API rate limits are respected with exponential backoff and batch chunking for large datasets.

  5. Automation and workflow inventory delivery

    We deliver a written document listing every Concord workflow configuration with its trigger (Company created, Contact created, Deal created, Deal stage changed), conditions, and actions (Create Activity, Send Email, Trigger Webhook). For each workflow, we provide a recommended Monday Automations equivalent with the corresponding board trigger and action steps. The customer's admin uses this document to rebuild automations in Monday.com post-migration. We do not rebuild workflows as part of the standard migration scope. We also deliver a separate document covering Concord role structures and recommended Monday.com workspace permission equivalents for the admin to configure.

  6. Cutover, validation, and go-live support

    We freeze Concord CRM writes during the cutover window, run a final delta migration of any records modified during the migration run, then hand off Monday.com as the system of record. We validate record counts across all boards, spot-check 20-30 records against the Concord source for field accuracy, and verify that company-contact and deal-people associations are intact. We support a three-business-day hypercare window where we resolve any reconciliation issues raised by the customer's team. Monday.com CRM subscription activation, workspace invite, and initial permission configuration are the customer's responsibility and are not included in the migration scope.

Platform deep dives

Context on both ends of the pair

Concord CRM logo

Concord CRM

Source

Strengths

  • One-time $64–$390 license with lifetime access and no per-user or per-contact recurring fees.
  • Full source code access enables deep customization, white-labeling (Extended License), and full data portability.
  • Unlimited users and unlimited data records as long as the server infrastructure supports it.
  • Native CSV/XLS/XLSX export for Contacts, Companies, Deals, Products, and Activities without requiring API access.
  • REST API with Bearer token auth supports custom integrations, automations, and programmatic data access.

Weaknesses

  • Self-hosted only — requires PHP/Laravel server setup, maintenance, and ongoing security management by the customer.
  • No built-in migration or import tool; workflow automations do not execute during data import.
  • Support limited to ticket system with documented delays of over a week for some requests.
  • Single installation per license with no SaaS-ready code out of the box.
  • Limited ecosystem, integrations, and community resources compared to major SaaS CRM platforms.
monday CRM logo

monday CRM

Destination

Strengths

  • Board-based UI makes pipeline stages and deal progress visually obvious without training.
  • No-code automation builder requires no developer resources to create lead routing and stage-triggered actions.
  • Flexible column system supports custom CRM fields without schema changes or admin involvement.
  • Integrates natively with Slack, Gmail, Outlook, and Zapier with minimal configuration overhead.
  • Layered product means teams already on monday Work Management can add CRM without migrating existing data.

Weaknesses

  • No native Contacts object separate from Items — contacts are managed inside a CRM module's People feature.
  • Pipeline and deal relationships use a flat item model rather than a relational object model, making complex CRM associations awkward.
  • Automations are plan-gated (250 actions/month on Standard, 25,000 on Pro) and the legacy Recipe system is being deprecated.
  • Customization and advanced views (Chart, Formula, Dependency) are locked behind Pro and Enterprise tiers.
  • Per-seat pricing with non-refundable annual billing creates cost lock-in risk during migration.

Complexity grading

How hard is this migration?

Standard CRM migration. 1 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Concord CRM and monday CRM.

  • Object compatibility

    B

    1 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Concord CRM: Per-minute limits documented in X-RateLimit-Limit and X-RateLimit-Remaining response headers; exact values vary and are not publicly specified.

  • Data volume sensitivity

    B

    Concord CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Concord CRM to monday CRM migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Concord CRM to monday CRM data migrations

Answers to the questions buyers ask most during Concord CRM to monday CRM migration scoping. Not seeing yours? Book a call.

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Most migrations land between two and four weeks for accounts under 5,000 Contacts and 1,000 Deals with no custom objects and a single Concord pipeline. Migrations with multiple Concord pipelines, 10 or more custom fields per object, large activity histories (over 100,000 Activity records), or custom field types requiring column-type mapping decisions extend to four to six weeks. Timeline depends on data quality, the number of Concord workflows requiring documentation, and how quickly the customer provisions Monday.com workspace members for owner reconciliation.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Concord CRM.
Land in monday CRM, intact.

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