CRM migration

Migrate from Sales Flow Technologies to Microsoft Dynamics 365 Sales

Field-level mapping, validation, and rollback between Sales Flow Technologies and Microsoft Dynamics 365 Sales . We move data and schema; workflows are rebuilt natively in Microsoft Dynamics 365 Sales .

Sales Flow Technologies logo

Sales Flow Technologies

Source

Microsoft Dynamics 365 Sales

Destination

Microsoft Dynamics 365 Sales  logo

Compatibility

50%

4 of 8

objects map 1:1 between Sales Flow Technologies and Microsoft Dynamics 365 Sales .

Complexity

BStandard

Timeline

3-5 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from Sales Flow Technologies to Microsoft Microsoft Dynamics 365 Sales is a shift from a LinkedIn-first outreach automation layer to a full CRM with pipeline management, deal tracking, and native Microsoft ecosystem integration. Sales Flow organizes data around Contacts enrolled in multi-channel Sequences across LinkedIn, Email, and InMail; Microsoft Dynamics 365 Sales organizes data around Leads, Accounts, Contacts, and Opportunities with stage-based pipeline tracking. We migrate Contacts and Prospect Lists as the primary record types, preserve sequence enrollment and step-cadence data as custom fields on the Contact record, and document every workflow conditional rule in a Workflow Migration Summary for your admin to rebuild in Power Automate. We do not migrate Inbox messages, as these are stored in LinkedIn's infrastructure and are not accessible via Sales Flow export. LinkedIn automation cadence cannot be replicated immediately post-migration due to LinkedIn policy enforcement; we advise safe re-engagement pacing as part of the migration handoff.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Sales Flow Technologies logo

Sales Flow Technologies

What's pushing teams away

  • LinkedIn policy enforcement has tightened, and teams report account restrictions or bans when automated actions exceed LinkedIn's comfort threshold.
  • Feature gating by plan tier means advanced analytics, white-label branding, and API access require upgrades that inflate the effective per-seat cost.
  • Occasional platform glitches disrupt active outreach sequences mid-campaign, creating gaps in prospect engagement timing.
  • Teams outgrow the tool when deal complexity increases, since Salesflow lacks native pipeline management, custom objects, or robust reporting beyond outreach metrics.

Choosing

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

What's pulling them in

  • Deep Microsoft 365, Teams, and Outlook integration makes Microsoft Dynamics 365 Sales a natural fit for Microsoft-first organizations already invested in that ecosystem
  • Sales Enterprise and Premium tiers offer unlimited custom tables and advanced AI-driven forecasting and predictive analytics not available in lower tiers
  • Professional tier pricing at $65 per user per month offers a lower entry cost than Salesforce for SMB teams with straightforward CRM needs
  • Flexible customization options allow businesses to build bespoke apps, tailor forms and views, and integrate with other Dynamics 365 modules
  • Microsoft Copilot AI tools are embedded directly into the sales workflow on Enterprise and Premium, automating routine tasks and providing deal intelligence

Object mapping

How Sales Flow Technologies objects map to Microsoft Dynamics 365 Sales

Each row shows how a Sales Flow Technologies object lands in Microsoft Dynamics 365 Sales , including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Sales Flow Technologies

Contact

maps to

Microsoft Dynamics 365 Sales

Lead or Contact

1:many
Fully supported

Sales Flow Contacts with no sequence enrollment or with lifecycle stage indicating unqualified prospect status map to Microsoft Microsoft Dynamics 365 Sales Lead. Contacts actively enrolled in multi-step Sequences or marked as sales-qualified map to Microsoft Dynamics 365 Sales Contact. We preserve the original Sales Flow contact ID in a custom field sft_contact_id__c for audit and cross-reference. Email address is the dedupe key for Contact insert; duplicate detection runs against the Dynamics 365 email index before each batch commits.

Sales Flow Technologies

Prospect List

maps to

Microsoft Dynamics 365 Sales

Contact (with Tags)

lossy
Fully supported

Sales Flow Prospect Lists are named groupings of Contacts. We export list membership as a CSV with one row per Contact-List relationship, then recreate list membership in Microsoft Dynamics 365 Sales as Tags on the Contact record. If the customer uses more than 10 named lists, we recommend a custom Prospect List custom entity or a Power Apps canvas app to maintain the grouping hierarchy rather than flattening it entirely into Tags.

Sales Flow Technologies

Outreach Sequence

maps to

Microsoft Dynamics 365 Sales

Custom Fields on Contact + Sequence (Dynamics native)

lossy
Fully supported

Sales Flow Sequences define multi-step cadences across LinkedIn, Email, and InMail. The sequence step order, channel, template name, and delay between steps migrate as a JSON blob stored in a custom field sft_sequence_data__c on the Contact record. Microsoft Dynamics 365 Sales has a native Sequence feature that supports similar cadence modeling; the customer's admin uses the Workflow Migration Summary to rebuild sequence logic in the Dynamics native Sequence builder. Step-level completion timestamps are partial in standard CSV export; we request the Advanced Analytics CSV to supplement missing timestamps where available.

Sales Flow Technologies

Campaign

maps to

Microsoft Dynamics 365 Sales

Dynamics 365 Campaign (Marketing module) or Account/Contact with custom fields

1:1
Fully supported

Sales Flow Campaigns bundle multiple Sequences under a single objective. Campaign names and associated sequence counts migrate as a custom entity or as a tagged grouping on the relevant Contacts. Channel routing logic and A/B testing configurations in Sales Flow do not map directly to Dynamics 365; we document these in the Workflow Migration Summary for rebuild as Power Automate flows or Marketing Cloud Customer Journeys.

Sales Flow Technologies

User Account

maps to

Microsoft Dynamics 365 Sales

User

1:1
Fully supported

Sales Flow User accounts (Admin and Standard roles) map to Microsoft Dynamics 365 Sales User records by email match. We resolve Hub Owner IDs on Contact and Sequence records to the corresponding Dynamics 365 OwnerId. Any Sales Flow user without a matching Dynamics 365 User is held in a reconciliation queue for the customer's admin to provision before Contact migration begins.

Sales Flow Technologies

Analytics Metrics

maps to

Microsoft Dynamics 365 Sales

Custom Fields + Dynamics 365 Reports

1:1
Mapping required

Sales Flow provides per-sequence open rates, reply rates, and connection acceptance rates as structured CSV exports. These metrics migrate as read-only custom fields on the Contact record (sft_open_rate__c, sft_reply_rate__c, sft_connection_acceptance_rate__c) for historical reference. Microsoft Dynamics 365 Sales native reporting and Power BI integration can surface these as custom report types; the migration does not include Power BI dashboard construction.

Sales Flow Technologies

Inbox Messages

maps to

Microsoft Dynamics 365 Sales

Not Migrated

1:1
Not supported

Inbox messages represent the conversation thread between the rep and the prospect across LinkedIn and email. These are stored in LinkedIn's infrastructure and are not accessible via Sales Flow export. We flag this limitation explicitly in the migration scope and advise the customer that rep-level inbox context will not transfer. This is a Sales Flow platform limitation, not a pair-specific gotcha.

Sales Flow Technologies

Workflow

maps to

Microsoft Dynamics 365 Sales

Workflow Migration Summary (document only)

lossy
Fully supported

Sales Flow Workflows define conditional branching logic (e.g., if no reply after 3 days, send template B) that lives in the application state and is not exposed via CSV or API. We do not migrate Workflows as code. We produce a detailed Workflow Migration Summary documenting every conditional rule, step order, timing logic, and branch condition so the customer's admin can reconstruct it in Power Automate or the Dynamics 365 native Sequence builder. This document is the most critical deliverable for post-migration continuity of automated follow-up sequences.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Sales Flow Technologies logo

Sales Flow Technologies gotchas

High

LinkedIn account risk with automated outreach

High

Workflow logic is not exported

Medium

Seat-count tier jumps create billing discontinuities

Medium

CSV export does not include activity history timestamps

Low

Agency tier required for API access

Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales gotchas

High

Professional tier 15-table custom table limit blocks migrations

High

October 2024 pricing increase applies at renewal for all customers

Medium

Custom fields must be created in the UI before API writes

Medium

Power Platform request limits apply to bulk migrations

Medium

Activity records orphaned to inactive owners fail silently

Pair-specific challenges

  • Workflow conditional logic does not export

    Sales Flow's workflow builder configurations that route prospects through conditional branches are stored in application state and are not accessible via CSV export or API. We produce a Workflow Migration Summary documenting every active workflow rule, branch condition, timing delay, and template assignment so the customer's admin can reconstruct the logic in Power Automate. This is the most common source of post-migration surprise for teams that relied heavily on automated follow-up sequences tied to prospect behavior triggers.

  • LinkedIn automation cadence cannot replicate immediately

    Sales Flow's core value proposition depends on LinkedIn automation, but LinkedIn actively detects and restricts accounts that exceed connection thresholds or engage in repetitive automated behavior. During migration scoping, we assess the volume and cadence of the source Sequences to advise the customer on safe re-engagement practices in Microsoft Dynamics 365 Sales with LinkedIn Sales Navigator. We do not recommend replicating the same automation density on LinkedIn immediately after migration regardless of the destination platform; the restriction risk follows the LinkedIn account, not the outreach tool.

  • Activity timestamps are truncated in standard CSV export

    When exporting Contact records and Sequence enrollment data via Sales Flow's CSV export, certain timestamp fields including last activity date and sequence step completion timestamps are truncated or omitted in the standard export. We request the Advanced Analytics CSV export as a complement to the standard CSV to capture richer timestamp data and merge the two datasets. If the Advanced Analytics export is not available on the customer's plan tier, the activity timeline in Microsoft Dynamics 365 Sales will have gaps for the timestamp dimension.

  • Inbox message history is not portable

    Inbox messages representing the conversation thread between the rep and the prospect are stored in LinkedIn's infrastructure and are not accessible via Sales Flow export. Reps who relied on Sales Flow's unified inbox to reference prior outreach context will not have that history available in Microsoft Dynamics 365 Sales . We flag this explicitly in the migration scope and recommend that teams export any critical inbox threads manually before the migration cutover date.

  • Sequence step ordering requires manual rebuild in Dynamics Sequences

    Sales Flow Sequences model multi-step cadences across LinkedIn, Email, and InMail with per-step timing delays and conditional branching. Microsoft Dynamics 365 Sales has a native Sequence feature for sales engagement cadences, but the conditional branching logic from Sales Flow Workflows does not map automatically. We store the sequence step data as a JSON blob on the Contact record for reference, but the customer's admin must rebuild the cadence sequence logic using the Dynamics 365 Sequence builder or Power Automate using the Workflow Migration Summary as the specification document.

Migration approach

Six steps for a successful Sales Flow Technologies to Microsoft Dynamics 365 Sales data migration

  1. Discovery and export access scoping

    We audit the source Sales Flow account across plan tier (Basic, Starter, Pro, Agency, Enterprise), exported Contact volume, active Sequences and their step counts, active Workflows and their conditional branches, Prospect List names and membership counts, and User account count. We confirm whether the Advanced Analytics CSV export is available on the customer's plan tier and whether the Agency or Enterprise tier API endpoint is accessible for programmatic export of large datasets. The discovery output is a written migration scope, a data extraction checklist, and a recommendation on whether CSV-only or API-assisted export applies.

  2. Schema design for Microsoft Dynamics 365 Sales

    We design the destination schema in Microsoft Dynamics 365 Sales . This includes creating custom fields on Contact (sft_contact_id__c, sft_sequence_data__c, sft_open_rate__c, sft_reply_rate__c, sft_connection_acceptance_rate__c), configuring Tags for Prospect List membership, and designing any custom Prospect List entity if the customer has more than 10 named lists. If the customer uses Dynamics 365 Marketing, we coordinate on the Campaign object mapping for multi-sequence campaigns. Schema is validated in a Dynamics 365 Sandbox before any production migration begins.

  3. Data extraction, cleansing, and timestamp enrichment

    We run the Sales Flow standard CSV export for Contacts and Prospect Lists, supplemented by the Advanced Analytics CSV where available for richer timestamp data. We merge the two datasets to reconstruct sequence step timing. We run deduplication on email addresses, validate required field completeness (name, email, company), and flag duplicate records for the customer's admin to resolve before import. Any incomplete records are archived with a flag rather than loaded as active Contacts.

  4. Sandbox migration and reconciliation

    We run a full migration into a Microsoft Dynamics 365 Sales Sandbox using production-like data volume. The customer's RevOps lead reconciles record counts (Contacts in, Leads in, Tags applied), spot-checks 25-50 random records against the Sales Flow source export, and reviews the custom field values for sequence data and analytics metrics. The Workflow Migration Summary is reviewed against the source workflow builder to confirm completeness. The admin signs off the schema and mapping before production migration begins.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Dynamics 365 Users (validated from the User reconciliation queue), Contacts (with the Lead-Contact split applied and sequence data stored in custom fields), Tags (applied to Contact records in batch), and Analytics Metrics (as read-only custom fields). Each phase emits a row-count reconciliation report before the next phase begins. The Workflow Migration Summary is delivered alongside the migration completion report.

  6. Cutover, validation, and workflow rebuild handoff

    We freeze Sales Flow writes during cutover, run a final delta migration of any records modified during the migration window, then enable Microsoft Dynamics 365 Sales as the system of record for outreach and pipeline activity. We deliver the Workflow Migration Summary to the customer's admin team with a rebuild priority order (active workflows first, conditional branches second, template assignments third). We support a one-week hypercare window where we resolve any reconciliation issues. We do not rebuild Sales Flow Workflows as Power Automate flows or Dynamics 365 Sequences inside the migration scope; that is a separate engagement or an internal admin task.

Platform deep dives

Context on both ends of the pair

Sales Flow Technologies logo

Sales Flow Technologies

Source

Strengths

  • Multichannel sequencing across LinkedIn, Email, and InMail in a single workflow builder.
  • Volume-tiered pricing rewards team growth with per-seat discounts down to $25 at 100 seats.
  • Native CSV import and export for Contacts, making data portable without API complexity.
  • LinkedIn Sales Navigator sync enables direct pull of existing prospect data into the platform.
  • Unified Inbox separates outreach messages from regular email, keeping rep context clean.

Weaknesses

  • No native pipeline management or deal-stage tracking—purely an outreach tool.
  • LinkedIn automation carries inherent platform risk as LinkedIn updates its usage policies frequently.
  • Advanced features (API, white-label, advanced analytics) are gated behind higher-tier plans.
  • Workflow automation logic is not exportable, requiring manual reconstruction in new tools.
  • Support responsiveness varies; some users report delays when glitches disrupt active campaigns.
Microsoft Dynamics 365 Sales  logo

Microsoft Dynamics 365 Sales

Destination

Strengths

  • Native integration with Microsoft 365, Teams, Outlook, and SharePoint for unified productivity workflow
  • Unlimited custom tables and complex workflows on Enterprise tier enable deep customization for complex sales processes
  • AI-driven predictive analytics and deal intelligence on Enterprise and Premium tiers help sales teams prioritize pipeline
  • Dataverse unified data layer provides a consistent API and data model across all Dynamics 365 and Power Platform apps
  • Strong security model with Field-Level Security and Record Ownership rules for governance-conscious enterprises

Weaknesses

  • Sales Professional tier caps custom tables at 15, creating a migration ceiling for highly customized SMB environments
  • October 2024 pricing increases of $15 per user across all tiers apply to existing customers upon renewal
  • Implementation typically requires costly certified partners, adding 30–50% to total project cost
  • Updates and platform releases can disrupt customizations and plugins, requiring regression testing after each wave
  • Non-Microsoft integrations require additional configuration or middleware, limiting flexibility for heterogeneous tech stacks

Complexity grading

How hard is this migration?

Standard CRM migration. All 8 core objects map 1:1 between Sales Flow Technologies and Microsoft Dynamics 365 Sales .

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Sales Flow Technologies and Microsoft Dynamics 365 Sales .

  • Object compatibility

    A

    All 8 core objects map 1:1 between Sales Flow Technologies and Microsoft Dynamics 365 Sales .

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Sales Flow Technologies: Not publicly documented — typical SaaS limits assumed and confirmed during scoping.

  • Data volume sensitivity

    B

    Sales Flow Technologies doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Sales Flow Technologies to Microsoft Dynamics 365 Sales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Sales Flow Technologies to Microsoft Dynamics 365 Sales data migrations

Answers to the questions buyers ask most during Sales Flow Technologies to Microsoft Dynamics 365 Sales migration scoping. Not seeing yours? Book a call.

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Most migrations land between three and five weeks for accounts under 10,000 Contacts with straightforward single-step or two-step Sequences and fewer than 20 active Workflows. Migrations with multi-step conditional Sequences, large Prospect Lists (over 50,000 records), or more than 20 active Workflow branches requiring documentation move to six to ten weeks because of the cadence transformation work, timestamp enrichment from the Advanced Analytics export, and the Workflow Migration Summary production.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Sales Flow Technologies.
Land in Microsoft Dynamics 365 Sales , intact.

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