CRM migration

Migrate from Net-Results to Freshsales

Field-level mapping, validation, and rollback between Net-Results and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.

Net-Results logo

Net-Results

Source

Freshsales

Destination

Freshsales logo

Compatibility

78%

7 of 9

objects map 1:1 between Net-Results and Freshsales.

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Net-Results and Freshsales occupy different positions in the CRM landscape. Net-Results is a marketing automation CRM with deep email campaign logic; Freshsales is a sales CRM with built-in phone, Freddy AI lead scoring, and a unified Activity Timeline. There is no native migration path from Net-Results to Freshsales, so we build the bridge manually using Net-Results' JSON API for record export and Freshsales' REST API and CSV import for record load. We map Net-Results Contacts to Freshsales Contacts, Companies to Accounts, and Campaigns to Notes, preserving send timestamps, open rates, and bounce codes as Activity records. Suppression lists migrate as a post-load pass to ensure opt-out status is respected in Freshsales before any outreach begins. Workflow automation logic, email template HTML, and automation enrollment metadata do not migrate; we deliver a written inventory of Net-Results workflows for the customer's admin to rebuild in Freshsales Workflows or Freddy AI.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Net-Results logo

Net-Results

What's pushing teams away

  • Marketing automation workflow logic is not easily portable, making it difficult to migrate complex campaigns when switching platforms.
  • Limited depth in CRM features compared to full-suite platforms means teams requiring advanced sales pipeline management often outgrow the product.
  • Template HTML structures may not transfer cleanly to other platforms, requiring rebuilds when migrating email assets.

Choosing

Freshsales logo

Freshsales

What's pulling them in

  • Lowest barrier to entry among major CRMs — the free tier supports up to 3 users and includes core CRM functionality before committing to per-seat pricing.
  • Built-in chat, email, and phone reduce reliance on third-party integrations for basic sales communication and contact management.
  • Freddy AI contact scoring and deal insights are included on Pro plans at a lower price than comparable HubSpot tiers.
  • Kanban pipeline views across Contacts, Accounts, and Deals provide visual deal management without requiring custom configuration.
  • Integration with the broader Freshworks ecosystem (Freshdesk, Freshchat, Freshservice) reduces tool sprawl for teams already using Freshworks.

Object mapping

How Net-Results objects map to Freshsales

Each row shows how a Net-Results object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Net-Results

Contact

maps to

Freshsales

Contact

1:1
Fully supported

Net-Results Contacts migrate to Freshsales Contact records using email as the dedupe key. Standard fields (first_name, last_name, email, phone, address) map directly. Lifecycle stage metadata from Net-Results maps to Freshsales lifecycle_stage or a custom field if the customer uses custom lifecycle values. Where a Freshsales Contact with the same email already exists, we flag for the customer's admin to resolve whether to skip, merge, or overwrite.

Net-Results

Company

maps to

Freshsales

Account

1:1
Fully supported

Net-Results Company records map to Freshsales Account records. The company_name field maps to Account Name, and company_domain maps to Account Website. If the source Company has an associated primary Contact, we resolve the Freshsales Contact lookup during the Contact import phase. We flag any Company records that have no associated Contact for admin review before loading.

Net-Results

Campaign

maps to

Freshsales

Note

1:1
Fully supported

Net-Results Campaign records (name, status, type, start/end dates) migrate to Freshsales Note records attached to the related Account or Contact. The Campaign name becomes the Note title with campaign metadata stored in Note body text and custom fields. Active campaign status does not migrate as an active workflow; Freshsales does not have a native campaign enrollment object, so the enrollment history is preserved as read-only Note content.

Net-Results

Email Send

maps to

Freshsales

Task (custom fields)

1:1
Fully supported

Individual email send events (timestamp, recipient, open/click/bounce status, bounce code) migrate as Freshsales Task records with custom fields: send_date, open_count, click_count, bounce_code, bounce_type. The Task is linked via WhatId to the related Account or Contact. Freshsales does not have a native send-event object, so we replicate the activity history using the Task data model with a custom Task Subtype (e.g., Email Send) to distinguish from standard calls and meetings.

Net-Results

Email Template

maps to

Freshsales

Note (template export)

1:1
Fully supported

Net-Results email template HTML and asset references export as a structured Note record with the template name as the title and the HTML content in the Note body. We do not import template HTML into Freshsales email composer directly because Freshsales email templates use a different rendering engine. The Note serves as a reference artifact for the customer's admin to rebuild templates in Freshsales using the standard email editor.

Net-Results

Automation Workflow

maps to

Freshsales

Inventory (no migration)

1:1
Fully supported

Net-Results Automation Workflow definitions do not export as portable artifacts. We export the workflow name, associated contact count, step-count metadata, and trigger type as a Note record per workflow. This Note serves as the handoff artifact for the customer's admin to rebuild the workflow logic in Freshsales Workflows or Freddy AI rules. The workflow enrollment history (which contacts were in which workflow at migration time) is preserved as a custom multi-select field on Contact.

Net-Results

Suppression List

maps to

Freshsales

Contact suppression flags

lossy
Fully supported

Net-Results suppression list records (hard bounces, unsubscribes, manual suppressions) migrate as Freshsales Contact records with HasOptedOutOfEmail set to true and a suppression_type custom field indicating the source (bounce, unsubscribe, manual). If the Freshsales destination already has existing suppression records, we deduplicate against them to avoid false opt-out flags on valid active contacts. We run the suppression pass as a post-load cleanup step after all active contacts are loaded.

Net-Results

Custom Field

maps to

Freshsales

Custom Field

lossy
Fully supported

Net-Results custom fields on Contacts and Companies require explicit field-level mapping against Freshsales custom fields created before migration. We inventory all custom fields during discovery, map each to a Freshsales custom field of matching type (text, number, date, dropdown), and apply the mapping during the load phase. Custom fields that have no equivalent in Freshsales (e.g., Net-Results-specific segmentation fields) are mapped to text fields and flagged for admin review.

Net-Results

Owner

maps to

Freshsales

User

1:1
Fully supported

Net-Results Owners map to Freshsales User records resolved by email match. Any Net-Results Owner without a matching Freshsales User goes to a reconciliation queue for the customer's admin to provision before record import resumes. Owner assignment on Contact, Account, and Email Send records is set after User resolution completes.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Net-Results logo

Net-Results gotchas

High

Workflow automation logic cannot be exported

Medium

Email template HTML may not render identically in destination systems

Medium

Suppression lists must be explicitly merged at the destination

Freshsales logo

Freshsales gotchas

Medium

Freddy AI is Pro-tier only despite heavy marketing

High

Post-migration emails and sequences are disabled

Medium

Bot session credits are a one-time 500-session allocation

Medium

Phone credits charged per minute with no cap

Low

File storage limits scale with plan tier

Pair-specific challenges

  • Workflow automation logic cannot migrate to Freshsales

    Net-Results Automation Workflows define trigger-and-action sequences (email enrollment, time delays, field updates, goal actions) that do not export as portable definitions. When migrating to Freshsales, we capture workflow names, step counts, contact enrollment counts, and trigger types as a written inventory. Freshsales Workflows and Freddy AI rules use a different configuration model, so the customer's admin must rebuild each workflow manually. We flag this during discovery so the rebuild effort is planned before cutover rather than discovered afterward.

  • Email template HTML may not render identically in Freshsales

    Net-Results uses its own drag-and-drop rendering engine for email templates. We export the template HTML and image asset references as Note artifacts, but the layout may break or reflow when rebuilt in Freshsales' email editor. We flag all templates for manual review post-migration and advise customers to send test emails before launching campaigns from rebuilt assets. This is a limitation of any email template migration between platforms with different rendering engines.

  • No native migration path from Net-Results to Freshsales

    Freshsales provides native CSV migration tooling only for Salesforce, Pipedrive, Insightly, Zoho, and SalesforceIQ. Net-Results is not a supported source, so we build the migration bridge manually using Net-Results' JSON API for extraction and Freshsales' REST API and CSV import for loading. This adds scope to the migration that does not exist for supported source platforms, which is reflected in the project timeline.

  • Suppression list deduplication against existing Freshsales data

    If the customer already has an existing Freshsales account with active contacts, we must deduplicate the incoming Net-Results suppression list against the destination contact database before applying opt-out flags. Net-Results suppression records that match an existing Freshsales email address set HasOptedOutOfEmail = true; records that do not match are held for admin review to confirm whether the suppressed contact should be created as an opted-out Contact record or discarded.

Migration approach

Six steps for a successful Net-Results to Freshsales data migration

  1. Discovery and API inventory

    We audit the Net-Results account via its JSON API to inventory all Contacts, Companies, Campaigns, Email Sends, Automation Workflows, Email Templates, and Suppression List records. We identify custom field definitions, owner assignments, and lifecycle stage values. We pair this with a Freshsales destination audit to identify any existing records, existing custom fields, and active Freshsales Workflows that might conflict with imported data. The discovery output is a written migration scope with a record-count estimate, a custom field inventory, and a list of any workflow enrollment metadata to preserve.

  2. Schema design and custom field provisioning

    We design the Freshsales destination schema before any data moves. This includes creating custom fields on Contact and Account to receive Net-Results custom field values and lifecycle metadata, configuring lifecycle_stage values if the customer uses non-standard stages, and setting up any custom dropdown values that map to Net-Results picklist fields. Freshsales custom fields are created via Admin Settings before migration begins. We run a test import of 50-100 sample records into a Freshworks trial account to validate field mapping before production migration starts.

  3. Test migration and record-count reconciliation

    We run a full test migration using production-like data volume into the customer's Freshsales destination account. We reconcile record counts (Contacts in, Accounts in, Tasks in from Email Sends, Notes in from Campaigns) against the Net-Results source counts and spot-check 25-50 records field-by-field. Any mapping corrections happen here before production migration begins. Freshsales' native record-count reporting is used to validate the load against the source export.

  4. Owner reconciliation and User provisioning

    We extract every distinct Net-Results Owner referenced on Contacts, Companies, and Email Send records and match by email against the Freshsales destination User table. Any Owner without a matching Freshsales User goes to a reconciliation queue for the customer's admin to provision. Migration cannot proceed past this step because Owner assignment on Contact and Account records must resolve to an active Freshsales User.

  5. Production migration in dependency order

    We run production migration in record-dependency order: Users (manual provisioning validated), Accounts (from Net-Results Companies), Contacts (with AccountId resolved), Email Send history (Tasks with custom fields linked to Contacts and Accounts), Campaign metadata (Notes), Suppression list (post-load pass to set HasOptedOutOfEmail on matching Contacts). Each phase emits a row-count reconciliation report before the next phase begins. Net-Results remains writable during migration so that the customer can continue normal operations until cutover.

  6. Cutover, validation, and workflow rebuild handoff

    We freeze Net-Results writes during cutover, run a final delta migration of any records modified during the migration window, then enable Freshsales as the system of record. We deliver the workflow inventory document (workflow names, step counts, enrollment metadata) to the customer's admin team for Freshsales Workflows rebuild. We support a one-week hypercare window where we resolve any data quality issues raised by the sales team. We do not rebuild Net-Results workflows as Freshsales Workflows inside the migration scope; that is a separate engagement or an internal admin task.

Platform deep dives

Context on both ends of the pair

Net-Results logo

Net-Results

Source

Strengths

  • Drag-and-drop email builder with dozens of responsive templates
  • Granular sync control specifying direction, timing, and source-of-truth
  • JSON API with hundreds of CRUD methods across objects
  • Strong deliverability and activity tracking (opens, clicks, bounces)
  • Responsive customer support consistently praised in reviews

Weaknesses

  • Workflow automation logic is not exportable and must be manually recreated at the destination
  • Complex CRM features like advanced pipeline management are limited compared to enterprise CRMs
  • Email template HTML may require reformatting when migrating to non-Net-Results platforms
  • Limited public documentation on API rate limits and bulk export capabilities
Freshsales logo

Freshsales

Destination

Strengths

  • Generous free tier for small teams with core CRM functionality without per-seat costs.
  • All-in-one sales CRM with built-in telephony, chat, and email reducing third-party tool dependency.
  • Freddy AI contact scoring and deal predictions available on Pro tier.
  • Multiple pipeline views with Kanban and list options across all plans.

Weaknesses

  • Reports lack depth compared to competitors like HubSpot, with limited customization options.
  • Integration setup is poorly documented with no clear guides for connecting third-party tools.
  • AI features gated behind $39/user/month Pro tier despite marketing emphasis on Freddy AI.
  • Bot sessions limited to 500 one-time allocation with no monthly refresh.

Complexity grading

How hard is this migration?

Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Net-Results and Freshsales.

  • Object compatibility

    B

    3 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Net-Results: Not publicly documented — no published numeric rate limits on the marketing site. Confirm via vendor support before high-volume operations..

  • Data volume sensitivity

    B

    Net-Results doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Net-Results to Freshsales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Net-Results to Freshsales data migrations

Answers to the questions buyers ask most during Net-Results to Freshsales migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your Net-Results to Freshsales migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most migrations land between two and four weeks for accounts under 15,000 Contacts, 3,000 Companies, and no engagement history included in scope. Migrations with full send history (open/click/bounce records as Tasks), suppression list reconciliation against an existing Freshsales tenant, or heavy custom field schemas (over 30 custom fields on Contact) move to five to nine weeks because of custom field mapping validation, deduplication passes, and activity record chunking.

Adjacent paths

Related migrations to explore

Ready when you are

Move from Net-Results.
Land in Freshsales, intact.

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