CRM migration
Field-level mapping, validation, and rollback between Net-Results and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.
Net-Results
Source
Freshsales
Destination
Compatibility
7 of 9
objects map 1:1 between Net-Results and Freshsales.
Complexity
BStandard
Timeline
2-4 weeks
Overview
Net-Results and Freshsales occupy different positions in the CRM landscape. Net-Results is a marketing automation CRM with deep email campaign logic; Freshsales is a sales CRM with built-in phone, Freddy AI lead scoring, and a unified Activity Timeline. There is no native migration path from Net-Results to Freshsales, so we build the bridge manually using Net-Results' JSON API for record export and Freshsales' REST API and CSV import for record load. We map Net-Results Contacts to Freshsales Contacts, Companies to Accounts, and Campaigns to Notes, preserving send timestamps, open rates, and bounce codes as Activity records. Suppression lists migrate as a post-load pass to ensure opt-out status is respected in Freshsales before any outreach begins. Workflow automation logic, email template HTML, and automation enrollment metadata do not migrate; we deliver a written inventory of Net-Results workflows for the customer's admin to rebuild in Freshsales Workflows or Freddy AI.
Every standard and custom field arrives verified.
AI proposes the map; you confirm before any record moves.
Parent–child, lookups, and ownership stay linked.
Calls, emails, meetings — with original timestamps.
Documents, uploads, and inline notes move with the record.
Why teams make this switch
Leaving
What's pushing teams away
Choosing
What's pulling them in
Object mapping
Each row shows how a Net-Results object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.
Typical mapping — final map is confirmed during the sample migration step.
Net-Results
Contact
Freshsales
Contact
1:1Net-Results Contacts migrate to Freshsales Contact records using email as the dedupe key. Standard fields (first_name, last_name, email, phone, address) map directly. Lifecycle stage metadata from Net-Results maps to Freshsales lifecycle_stage or a custom field if the customer uses custom lifecycle values. Where a Freshsales Contact with the same email already exists, we flag for the customer's admin to resolve whether to skip, merge, or overwrite.
Net-Results
Company
Freshsales
Account
1:1Net-Results Company records map to Freshsales Account records. The company_name field maps to Account Name, and company_domain maps to Account Website. If the source Company has an associated primary Contact, we resolve the Freshsales Contact lookup during the Contact import phase. We flag any Company records that have no associated Contact for admin review before loading.
Net-Results
Campaign
Freshsales
Note
1:1Net-Results Campaign records (name, status, type, start/end dates) migrate to Freshsales Note records attached to the related Account or Contact. The Campaign name becomes the Note title with campaign metadata stored in Note body text and custom fields. Active campaign status does not migrate as an active workflow; Freshsales does not have a native campaign enrollment object, so the enrollment history is preserved as read-only Note content.
Net-Results
Email Send
Freshsales
Task (custom fields)
1:1Individual email send events (timestamp, recipient, open/click/bounce status, bounce code) migrate as Freshsales Task records with custom fields: send_date, open_count, click_count, bounce_code, bounce_type. The Task is linked via WhatId to the related Account or Contact. Freshsales does not have a native send-event object, so we replicate the activity history using the Task data model with a custom Task Subtype (e.g., Email Send) to distinguish from standard calls and meetings.
Net-Results
Email Template
Freshsales
Note (template export)
1:1Net-Results email template HTML and asset references export as a structured Note record with the template name as the title and the HTML content in the Note body. We do not import template HTML into Freshsales email composer directly because Freshsales email templates use a different rendering engine. The Note serves as a reference artifact for the customer's admin to rebuild templates in Freshsales using the standard email editor.
Net-Results
Automation Workflow
Freshsales
Inventory (no migration)
1:1Net-Results Automation Workflow definitions do not export as portable artifacts. We export the workflow name, associated contact count, step-count metadata, and trigger type as a Note record per workflow. This Note serves as the handoff artifact for the customer's admin to rebuild the workflow logic in Freshsales Workflows or Freddy AI rules. The workflow enrollment history (which contacts were in which workflow at migration time) is preserved as a custom multi-select field on Contact.
Net-Results
Suppression List
Freshsales
Contact suppression flags
lossyNet-Results suppression list records (hard bounces, unsubscribes, manual suppressions) migrate as Freshsales Contact records with HasOptedOutOfEmail set to true and a suppression_type custom field indicating the source (bounce, unsubscribe, manual). If the Freshsales destination already has existing suppression records, we deduplicate against them to avoid false opt-out flags on valid active contacts. We run the suppression pass as a post-load cleanup step after all active contacts are loaded.
Net-Results
Custom Field
Freshsales
Custom Field
lossyNet-Results custom fields on Contacts and Companies require explicit field-level mapping against Freshsales custom fields created before migration. We inventory all custom fields during discovery, map each to a Freshsales custom field of matching type (text, number, date, dropdown), and apply the mapping during the load phase. Custom fields that have no equivalent in Freshsales (e.g., Net-Results-specific segmentation fields) are mapped to text fields and flagged for admin review.
Net-Results
Owner
Freshsales
User
1:1Net-Results Owners map to Freshsales User records resolved by email match. Any Net-Results Owner without a matching Freshsales User goes to a reconciliation queue for the customer's admin to provision before record import resumes. Owner assignment on Contact, Account, and Email Send records is set after User resolution completes.
| Net-Results | Freshsales | Compatibility | |
|---|---|---|---|
| Contact | Contact1:1 | Fully supported | |
| Company | Account1:1 | Fully supported | |
| Campaign | Note1:1 | Fully supported | |
| Email Send | Task (custom fields)1:1 | Fully supported | |
| Email Template | Note (template export)1:1 | Fully supported | |
| Automation Workflow | Inventory (no migration)1:1 | Fully supported | |
| Suppression List | Contact suppression flagslossy | Fully supported | |
| Custom Field | Custom Fieldlossy | Fully supported | |
| Owner | User1:1 | Fully supported |
Gotchas + challenges
Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.
Net-Results gotchas
Workflow automation logic cannot be exported
Email template HTML may not render identically in destination systems
Suppression lists must be explicitly merged at the destination
Freshsales gotchas
Freddy AI is Pro-tier only despite heavy marketing
Post-migration emails and sequences are disabled
Bot session credits are a one-time 500-session allocation
Phone credits charged per minute with no cap
File storage limits scale with plan tier
Pair-specific challenges
Migration approach
Discovery and API inventory
We audit the Net-Results account via its JSON API to inventory all Contacts, Companies, Campaigns, Email Sends, Automation Workflows, Email Templates, and Suppression List records. We identify custom field definitions, owner assignments, and lifecycle stage values. We pair this with a Freshsales destination audit to identify any existing records, existing custom fields, and active Freshsales Workflows that might conflict with imported data. The discovery output is a written migration scope with a record-count estimate, a custom field inventory, and a list of any workflow enrollment metadata to preserve.
Schema design and custom field provisioning
We design the Freshsales destination schema before any data moves. This includes creating custom fields on Contact and Account to receive Net-Results custom field values and lifecycle metadata, configuring lifecycle_stage values if the customer uses non-standard stages, and setting up any custom dropdown values that map to Net-Results picklist fields. Freshsales custom fields are created via Admin Settings before migration begins. We run a test import of 50-100 sample records into a Freshworks trial account to validate field mapping before production migration starts.
Test migration and record-count reconciliation
We run a full test migration using production-like data volume into the customer's Freshsales destination account. We reconcile record counts (Contacts in, Accounts in, Tasks in from Email Sends, Notes in from Campaigns) against the Net-Results source counts and spot-check 25-50 records field-by-field. Any mapping corrections happen here before production migration begins. Freshsales' native record-count reporting is used to validate the load against the source export.
Owner reconciliation and User provisioning
We extract every distinct Net-Results Owner referenced on Contacts, Companies, and Email Send records and match by email against the Freshsales destination User table. Any Owner without a matching Freshsales User goes to a reconciliation queue for the customer's admin to provision. Migration cannot proceed past this step because Owner assignment on Contact and Account records must resolve to an active Freshsales User.
Production migration in dependency order
We run production migration in record-dependency order: Users (manual provisioning validated), Accounts (from Net-Results Companies), Contacts (with AccountId resolved), Email Send history (Tasks with custom fields linked to Contacts and Accounts), Campaign metadata (Notes), Suppression list (post-load pass to set HasOptedOutOfEmail on matching Contacts). Each phase emits a row-count reconciliation report before the next phase begins. Net-Results remains writable during migration so that the customer can continue normal operations until cutover.
Cutover, validation, and workflow rebuild handoff
We freeze Net-Results writes during cutover, run a final delta migration of any records modified during the migration window, then enable Freshsales as the system of record. We deliver the workflow inventory document (workflow names, step counts, enrollment metadata) to the customer's admin team for Freshsales Workflows rebuild. We support a one-week hypercare window where we resolve any data quality issues raised by the sales team. We do not rebuild Net-Results workflows as Freshsales Workflows inside the migration scope; that is a separate engagement or an internal admin task.
Platform deep dives
Net-Results
Source
Strengths
Weaknesses
Freshsales
Destination
Strengths
Weaknesses
Complexity grading
Standard CRM migration. 3 of 8 objects need a mapping; the rest are 1:1.
Overall complexity
Standard migration
Derived from compatibility, mapping clarity, API constraints, and data volume across Net-Results and Freshsales.
Object compatibility
3 of 8 objects need a mapping; the rest are 1:1.
Field mapping clarity
Field mapping is derived from defaults — final spec confirmed during the sample migration.
Timeline complexity
8-object category — typical timelines run 2–7 days end-to-end.
API constraints
Net-Results: Not publicly documented — no published numeric rate limits on the marketing site. Confirm via vendor support before high-volume operations..
Data volume sensitivity
Net-Results doesn't expose a bulk API — REST + parallelization used for high-volume runs.
Estimator
Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.
Step 1
Pick a category, then your source and destination platforms.
Category
FAQ
Answers to the questions buyers ask most during Net-Results to Freshsales migration scoping. Not seeing yours? Book a call.
Walk through your Net-Results to Freshsales migration with a real engineer — 30 minutes, free, written quote within 24 hours.
Book a free 30 minute consultationAdjacent paths
Other ways to leave Net-Results
Other ways to arrive at Freshsales
Ready when you are
Tell us record counts and timeline. We'll come back with a written quote inside 1 business day — no commitment, no sales pitch.