CRM migration

Migrate from BrightDoor to Twenty CRM

Field-level mapping, validation, and rollback between BrightDoor and Twenty CRM. We move data and schema; workflows are rebuilt natively in Twenty CRM.

BrightDoor logo

BrightDoor

Source

Twenty CRM

Destination

Twenty CRM logo

Compatibility

100%

12 of 12

objects map 1:1 between BrightDoor and Twenty CRM.

Complexity

BStandard

Timeline

5–10 business days

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

BrightDoor organizes sales around agents, communities, and property records — a data model tailored to residential builders and developers. Twenty CRM uses a generalized People, Companies, and Opportunities schema without native real-estate constructs. The migration maps BrightDoor's contacts to Twenty's People object, companies to Twenty's Companies object, and open deals to Opportunities. Owner resolution happens by email match against Twenty workspace members. Property and community associations that BrightDoor stores as structured relations become custom fields or linked records in Twenty — your team decides whether to rebuild them as custom objects post-migration. FlitStack sequences the migration so company records load before person records, and opportunities load after both, respecting Twenty's foreign-key requirements. BrightDoor's workflows, automation rules, and sequence logic do not transfer — we export those definitions as a rebuild reference for your Twenty admin. Activity history (calls, emails, meetings, notes) migrates as Tasks and Events. The migration uses Twenty's REST API batch endpoints and CSV import for standard objects, with API-based upserts for large or relational-heavy datasets.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

BrightDoor logo

BrightDoor

What's pushing teams away

  • The platform's feature set is narrow compared to enterprise CRM platforms, causing teams to outgrow it as they scale to hundreds of agents or multiple product lines.
  • Limited public API documentation makes custom integrations and automated workflows difficult to maintain without vendor involvement.
  • Acquisition by Cecilian Partners raised uncertainty about product roadmap, pricing stability, and long-term platform investment for some existing customers.
  • Integration ecosystem is smaller than major CRM platforms; teams relying on Zapier, Salesforce, or HubSpot-native tools find BrightDoor's connectivity limited.
  • Customer support quality is inconsistent for non-standard configuration requests, with some users reporting slow response times for complex setup issues.

Choosing

Twenty CRM logo

Twenty CRM

What's pulling them in

  • Top open-source CRM on GitHub with 40.6K stars, giving teams full source code access and infrastructure ownership without per-feature licensing surprises.
  • Free self-hosting under AGPL-3.0 means unlimited users and custom objects for the cost of cloud infrastructure alone, typically $20–100/month.
  • Pricing page explicitly mocks competitors for charging add-on fees for API access, webhooks, and workflows — transparency that resonates with RevOps teams burned by Salesforce.
  • Unlimited custom objects and fields with no price impact, letting teams shape the data model to their business rather than forcing business into rigid schemas.
  • Modern TypeScript/React/PostgreSQL stack means developer-led teams can extend, self-host, or integrate without fighting legacy architecture.

Object mapping

How BrightDoor objects map to Twenty CRM

Each row shows how a BrightDoor object lands in Twenty CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

BrightDoor

Contact / Agent

maps to

Twenty CRM

People

1:1
Fully supported

BrightDoor contacts and agent records map directly to Twenty's People object. The mapping includes first name, last name, email, phone, job title, and address fields. Owner assignment resolves by email match against Twenty workspace members. BrightDoor contacts without a matching workspace member receive a default assignee — your team configures the fallback before migration runs.

BrightDoor

Company / Builder / Brokerage

maps to

Twenty CRM

Companies

1:1
Fully supported

BrightDoor companies — homebuilders, brokerages, and developer firms — map to Twenty's Companies object. Company name, domain/website, industry, employee count, and annual revenue transfer as standard fields. Parent-company hierarchies map to the Companies.ParentId field where the source data includes a parent-builder reference.

BrightDoor

Deal / Opportunity

maps to

Twenty CRM

Opportunities

1:1
Fully supported

BrightDoor deal records migrate to Twenty's Opportunities object. The mapping carries deal name, amount, close date, pipeline stage, and owner. Pipeline stage names map value-by-value to Twenty's Opportunity stage pick-list. Deals with a primary contact link get resolved to that person's People record via email match before the Opportunity record is created.

BrightDoor

Community / Development

maps to

Twenty CRM

Custom Object (Communities)

1:1
Fully supported

BrightDoor's community and development records have no native equivalent in Twenty's standard schema. We create a custom object called 'Community' in Twenty with fields for community name, location, lot count, and development status. The migration links community records to related Opportunities via a custom relation field, preserving the BrightDoor association without forcing it into an ill-fitting standard object.

BrightDoor

Property / Lot Record

maps to

Twenty CRM

Custom Object (Properties)

1:1
Fully supported

BrightDoor's property and lot records represent individual units within a community. These map to a custom 'Property' object in Twenty with fields for lot number, address, status (available/under contract/sold), price, and a relation to the parent Community record. The migration loads custom object records after standard objects, respecting Twenty's import order requirements.

BrightDoor

Activity — Calls / Emails / Meetings

maps to

Twenty CRM

Tasks

1:1
Fully supported

BrightDoor engagement logs (calls, emails, meetings) map to Twenty Tasks. Each task records the subject, body, due date, assignee, and the linked People or Opportunity record. Original activity timestamps are preserved as a custom datetime field since Twenty's standard CreatedDate reflects the import date. Owner assignment on activities resolves by the same email-match logic used throughout the migration.

BrightDoor

Notes / Attachments

maps to

Twenty CRM

Notes / Files

1:1
Fully supported

BrightDoor notes migrate to Twenty's Notes object. Notes attach to People, Companies, or Opportunities based on the source record association. File attachments are downloaded from BrightDoor and re-uploaded to Twenty's file storage. Inline images embedded in note bodies are extracted, rehosted, and the URLs updated in the note body before import.

BrightDoor

Custom Fields (Agent Tier, Builder Affiliation, License)

maps to

Twenty CRM

Custom Fields on People

1:1
Fully supported

BrightDoor agents and contacts often carry real-estate-specific custom fields: license number, builder affiliation, agent tier, MLS ID. These migrate as custom fields on Twenty's People object. Field types are matched — text strings to text fields, pick-list values to select fields, dates to date fields. You configure field visibility and required status in Twenty before the migration run.

BrightDoor

Custom Fields (Lot Type, HOA Fee, Spec Status)

maps to

Twenty CRM

Custom Fields on Property (custom object)

1:1
Fully supported

Property-specific custom fields (HOA fee, lot type, spec status, builder partner) transfer to the custom Property object in Twenty. Numeric fields like HOA fees migrate as number fields with two-decimal precision. Status pick-lists map value-by-value to maintain reporting continuity. If BrightDoor's source field type is unsupported, the data migrates as a text field with a transformation note in the migration plan.

BrightDoor

Owner / Agent User

maps to

Twenty CRM

Workspace Members

1:1
Fully supported

BrightDoor owner and agent records are users within the CRM. Twenty uses workspace members as the user object. Migration resolves BrightDoor owner IDs to Twenty workspace members by email address — if a BrightDoor agent email matches an invited Twenty member, all records owned by that agent assign to the matching Twenty member. Unmatched owners are flagged before migration and can be invited to Twenty or assigned a fallback owner.

BrightDoor

Pipeline / Stage

maps to

Twenty CRM

Opportunity Stage

1:1
Fully supported

BrightDoor's pipeline and stage model maps to Twenty's Opportunity stage pick-list. Each BrightDoor pipeline stage becomes a Twenty stage value. Probability weights associated with stages in BrightDoor are recorded as custom number fields in Twenty since the standard probability field is not configurable. You configure stage order and probability defaults in Twenty's workspace settings after migration.

BrightDoor

Source System ID

maps to

Twenty CRM

Source_System_ID__c (custom field)

1:1
Fully supported

BrightDoor's internal record ID is preserved on each migrated record as a custom text field called Source_System_ID__c. This field serves three purposes: it enables delta-run de-duplication if a second migration pass is needed, it provides traceability for reconciliation audits, and it allows your team to reference the original BrightDoor record without keeping the source system accessible.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

BrightDoor logo

BrightDoor gotchas

High

mybrightdoor.com serves two different businesses

High

No publicly documented API for data export

Medium

Activity history not exportable via standard tools

Medium

HomeRover tour data isolated from CRM export

Twenty CRM logo

Twenty CRM gotchas

High

Import order is enforced and critical

High

Export limited to 20,000 records and visible columns only

Medium

Soft-deleted records count toward uniqueness and trigger restores

Medium

API rate limits cap at 200 req/min on Organization tier

Low

No native email sequences — follow-up cadences require external tools

Pair-specific challenges

  • Twenty's limited standard fields require custom field creation before CSV import

    BrightDoor agents and companies carry real-estate-specific fields — agent license number, builder affiliation, MLS ID, community status, HOA fee, lot type — that have no equivalents in Twenty's standard People or Companies objects. Twenty ships with a minimal standard field set out of the box. CSV import creates records, not fields. If you import before creating the custom fields, those columns are silently ignored or rejected. FlitStack delivers a pre-migration custom field creation plan for every BrightDoor custom field, so your Twenty workspace schema is ready before the import run executes.

  • CSV export captures only visible columns — hidden fields may not transfer

    Twenty's export function exports only the columns currently visible in the view. If you used BrightDoor's export tool with certain columns hidden or filtered out, those fields won't appear in the CSV. This is a critical pre-migration check: open every relevant view in BrightDoor, unhide all columns, set filters to 'show all', and export. FlitStack validates export completeness against the field mapping plan before processing — any missing columns surface in the pre-migration audit and get re-exported with the correct view configuration.

  • Import order matters — companies must load before people and opportunities

    Twenty enforces referential integrity during import: People records require a valid companyId reference, and Opportunities require both a companyId and optionally a personId. BrightDoor's data export order is not optimized for Twenty's import sequence. Attempting to load contacts before companies produces orphaned records with null foreign keys. FlitStack sequences the migration: Companies first, then People with companyId resolution, then Opportunities with companyId and personId linkage. Custom object records load last to ensure all parent relationships are established.

  • Activity history transfer is one-directional — no activity-linked contacts in reverse

    BrightDoor activity records (calls, emails, meetings) attach to contacts and deals. Twenty's Tasks can link to People, Companies, and Opportunities, but the linking is record-level — not the event-level association model BrightDoor uses. If a single BrightDoor call is logged against three contacts simultaneously, Twenty stores three separate Tasks or one Task with multiple relation records. FlitStack's migration plan documents how your specific activity linkage model transfers so you can validate in the sample migration before the full run.

  • BrightDoor's automation and workflow logic must be rebuilt in Twenty's workflow builder

    BrightDoor's workflow engine handles agent assignment rules, community drip sequences, lead follow-up timers, and property status triggers. Twenty's workflow builder supports trigger/action automation but uses a different event model and action vocabulary. There is no automated export of BrightDoor's workflow definitions in a format Twenty can consume directly. FlitStack exports BrightDoor's workflow definitions as a written reference document — trigger conditions, action sequences, and timers — so your Twenty admin can rebuild them using Twenty's workflow UI. Plan 2–4 hours per workflow for the rebuild effort.

Migration approach

Six steps for a successful BrightDoor to Twenty CRM data migration

  1. Audit BrightDoor data and design Twenty workspace schema

    FlitStack runs a structured audit of your BrightDoor instance: record counts per object, list of custom fields with data types and usage frequency, pipeline and stage definitions, owner/agent list, and community/property relationship depth. We cross-reference this against Twenty's standard object model and identify every gap requiring a custom field or custom object. You receive a schema setup checklist with field names, types, and visibility settings — your Twenty admin creates these before data lands. This step typically takes 3–5 business days.

  2. Resolve owners by email and configure workspace members

    Migration requires every BrightDoor owner and agent to have a matching Twenty workspace member. FlitStack matches BrightDoor owner records to Twenty members by email address — the primary key for user resolution in Twenty's API. Any BrightDoor owner without a corresponding Twenty account is flagged in a pre-migration report. You either invite those users to Twenty before the migration date or designate a fallback assignee. No record migrates without a resolved Twenty owner.

  3. Migrate companies before people before opportunities

    Twenty enforces import order: Companies load first, then People with resolved companyId references, then Opportunities with companyId and personId. FlitStack sequences the migration accordingly. Companies carry over as-is. People records link to their primary company using the domain or company name match — where BrightDoor stores multiple company associations per contact, we migrate the most recently modified as primary and surface the rest in a Company_Relationships__c custom field. Opportunities load last, with pipeline stages mapped value-by-value to Twenty's Opportunity stage pick-list.

  4. Run sample migration with field-level diff

    Before committing the full migration, FlitStack runs a sample pass on 100–300 representative records spanning contacts, companies, deals, and activities. We generate a field-level diff showing source value versus destination value for every mapped field. You verify that custom field labels match your schema, that owner assignment is correct, that community and property links resolve, and that activity timestamps are preserved. The sample run reveals any missing custom fields, incorrect value mappings, or foreign-key failures before the production migration executes.

  5. Cut over with delta-pickup and post-migration verification

    The full migration runs against Twenty using a combination of CSV import and REST API batch operations. During the cutover window, FlitStack maintains scoped read access on BrightDoor — your team continues working normally. A delta-pickup pass (24–48 hours after initial load) captures any records created or modified in BrightDoor during the migration run. We verify record counts, sample field values, and foreign-key integrity against the source. Audit logs are delivered for every operation. One-click rollback is available if reconciliation uncovers unexpected discrepancies.

Platform deep dives

Context on both ends of the pair

BrightDoor logo

BrightDoor

Source

Strengths

  • Real estate vertical specialization with homebuyer-specific data fields and registration workflows built in.
  • Touchscreen and mobile storytelling tools purpose-built for model homes and welcome centers.
  • Community and lot inventory management with Lot Vault tracking at the individual lot level.
  • Companion HomeRover app for live video home tours integrated into the sales process.
  • Dedicated onboarding and support for homebuilders and community developers.

Weaknesses

  • Narrow API documentation makes third-party integrations and automation complex to build and maintain.
  • Smaller partner and integration ecosystem compared to HubSpot, Salesforce, or BoomTown.
  • Activity history is not publicly exportable, limiting migration completeness for teams with long buyer timelines.
  • Product roadmap uncertainty following 2021 acquisition by Cecilian Partners.
  • Support responsiveness varies for non-standard configuration requests.
Twenty CRM logo

Twenty CRM

Destination

Strengths

  • AGPL-3.0 open-source license with full source code on GitHub — no vendor lock-in, no sunset risk.
  • Unlimited users and unlimited custom objects on self-hosted, with no feature gating based on headcount.
  • REST and GraphQL APIs available on all paid tiers, not locked behind an enterprise add-on fee.
  • MCP server and webhooks shipped as standard features, not premium upgrades.
  • Modern PostgreSQL-backed data model that developer teams can query, extend, and self-host.

Weaknesses

  • Recent v1.0 release means limited production hardening compared to CRMs with multi-year operational track records.
  • No native email sequencing or sales engagement tools — follow-up cadences require a separate platform.
  • No native two-way email sync or inbox integration, requiring third-party connectors for full activity logging.
  • Self-hosting 'free' pricing hides real infrastructure and DevOps costs that stack up over time.
  • Workflow automation is functional but lacks the complexity needed for sophisticated multi-step sales motions.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across BrightDoor and Twenty CRM.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    BrightDoor: Not publicly documented.

  • Data volume sensitivity

    B

    BrightDoor doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your BrightDoor to Twenty CRM migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about BrightDoor to Twenty CRM data migrations

Answers to the questions buyers ask most during BrightDoor to Twenty CRM migration scoping. Not seeing yours? Book a call.

Can't find your answer?

Walk through your BrightDoor to Twenty CRM migration with a real engineer — 30 minutes, free, written quote within 24 hours.

Book a free 30 minute consultation

Most BrightDoor to Twenty migrations complete in 5–10 business days for setups with under 25,000 records and fewer than 20 custom fields. Larger setups with complex property and community relationships, or more than 100,000 total records, extend to 3–6 weeks. The longest planning step is creating the custom fields and custom objects in Twenty before data can import — FlitStack delivers that schema checklist early so setup happens in parallel with migration planning. The actual data transfer runs in hours; pre-migration validation and delta-pickup add days.

Adjacent paths

Related migrations to explore

Ready when you are

Move from BrightDoor.
Land in Twenty CRM, intact.

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