CRM migration

Migrate from PHP CRM to monday CRM

Field-level mapping, validation, and rollback between PHP CRM and monday CRM. We move data and schema; workflows are rebuilt natively in monday CRM.

PHP CRM logo

PHP CRM

Source

monday CRM

Destination

monday CRM logo

Compatibility

70%

7 of 10

objects map 1:1 between PHP CRM and monday CRM.

Complexity

BStandard

Timeline

2-4 weeks

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

Moving from PHP CRM to Monday.com CRM is a platform architecture shift, not a field-for-field copy. PHP CRM stores CRM data in a traditional relational schema (Contacts, Companies, Deals, Tasks) with a REST API that lacks publicly documented rate limits and does not expose file attachments. Monday.com CRM uses a board-and-item data model where Contacts live in a dedicated CRM board, Companies map to Account items, Deals map to Opportunity items on visual pipelines, and Activities appear in the Emails and Activities timeline. We design the Monday.com board structure during scoping, enumerate every PHP CRM custom field before writing any mapping, and use the Monday.com API with conservative pacing because PHP CRM publishes no rate limits. File attachments, email templates, and automations do not migrate automatically; we export attachments to local storage for manual re-upload and deliver a written automation rebuild guide for the customer's admin.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

PHP CRM logo

PHP CRM

What's pushing teams away

  • Extremely limited online presence with very few user reviews makes it difficult to assess long-term reliability and support quality.
  • Advanced feature setup complexity frustrates less technical users despite the interface being described as user-friendly for basic navigation.
  • Performance issues reported in G2 reviews suggest the platform may struggle under heavier data volumes or concurrent user loads.
  • Lack of transparent API documentation and community resources makes integrations and custom development high-effort for internal teams.

Choosing

monday CRM logo

monday CRM

What's pulling them in

  • Users praise the board-based visual interface for making pipeline stages immediately legible to non-technical team members without CRM training.
  • The no-code automation builder lets sales ops teams create lead routing, stage updates, and email triggers without developer involvement.
  • Integration ecosystem connects to Slack, Gmail, Outlook, and Zapier with minimal configuration, reducing friction for teams already using these tools.
  • The flexible column system lets teams build custom CRM views — deal value, close date, lead source — without needing a developer or pre-defined schema.
  • Teams already using monday Work Management can layer CRM features onto existing boards rather than starting from scratch.

Object mapping

How PHP CRM objects map to monday CRM

Each row shows how a PHP CRM object lands in monday CRM, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

PHP CRM

Company

maps to

monday CRM

Account (CRM board item)

1:1
Fully supported

PHP CRM Company records map directly to monday.com CRM Account items on the dedicated CRM Accounts board. The monday.com item for each Account is created first, before any Contact items are imported, so that the Account-Contact relationship is satisfied at insert time. We use the monday.com API to create Account items with columns mapped from the PHP CRM Company fields (company name, domain, address, phone, industry) and preserve the PHP CRM Company ID as a text column for audit.

PHP CRM

Contact

maps to

monday CRM

Contact (CRM board item)

1:1
Fully supported

PHP CRM Contact records map to monday.com CRM Contact items. Each Contact item is linked to its parent Account item using monday.com's relation column type. Email address is the primary dedupe key; we check for existing Contact items by email before creating to avoid duplicates. Mobile number, phone, job title, and lifecycle stage from PHP CRM map to corresponding monday.com column types (phone, text, dropdown). If PHP CRM stores a lifecycle or status field, we create a monday.com status column with matching values.

PHP CRM

Deal

maps to

monday CRM

Opportunity (CRM board item)

1:1
Fully supported

PHP CRM Deal records map to monday.com CRM Opportunity items on the dedicated Deals board. Deal value, expected close date, owner assignment, and stage status migrate to monday.com columns. The PHP CRM pipeline stage name maps to a monday.com group name (stage) on the Deals board. We create each monday.com group during migration based on the actual pipeline stages present in the PHP CRM deployment, preserving the stage order as group sequence.

PHP CRM

Pipeline

maps to

monday CRM

Board (Deals board)

lossy
Fully supported

PHP CRM pipeline definitions map to the monday.com Deals board structure. Each PHP CRM pipeline becomes a separate monday.com board or a separate view within a single Deals board, depending on whether the customer uses multiple pipelines. We determine the pipeline structure during discovery by querying the PHP CRM pipeline API or extracting pipeline definitions from the admin panel. Monday.com board Groups represent pipeline stages; we map each PHP CRM stage to a Group with matching name and position.

PHP CRM

Pipeline Stage

maps to

monday CRM

Group (board section)

lossy
Fully supported

PHP CRM pipeline stages map to monday.com Groups on the Deals board. The stage name, order, and probability percentage migrate to the Group name and an associated probability column. Closed Won and Closed Lost stages from PHP CRM map to monday.com status values that we configure on the Deals board before migration. Any PHP CRM stage with no clear monday.com equivalent is flagged during scoping and the customer decides whether to map it to an existing stage or create a new one.

PHP CRM

Task

maps to

monday CRM

Subitem (linked to Contact or Deal)

1:1
Fully supported

PHP CRM Task records map to monday.com subitems on the relevant Contact or Deal item. We resolve the parent item by matching the PHP CRM task's linked entity (Contact or Deal) to the newly created monday.com item using the preserved PHP CRM ID column. Task due date, assignee, status, and description migrate to subitem columns. If a PHP CRM task is linked to a Deal, the subitem is attached to the Deal item; if linked to a Contact, it attaches to the Contact item.

PHP CRM

Note

maps to

monday CRM

Update or Subitem

1:1
Fully supported

PHP CRM Notes attached to Contact, Company, or Deal records migrate as monday.com updates on the relevant item (if the note is a single text block) or as a subitem with a text column (if the note contains multiple fields or should be tracked as a separate record). We preserve the note creation timestamp and author by setting the update attribution. Long notes exceeding monday.com column character limits are split across multiple subitem text fields.

PHP CRM

Activity (calls, emails, meetings)

maps to

monday CRM

Activity timeline entries

1:1
Fully supported

PHP CRM Activity records (calls, emails, meetings with timestamps, outcome, and duration) map to monday.com CRM Activity timeline entries on the relevant Contact or Account item. Monday.com CRM's Emails and Activities view supports logging call outcomes, meeting notes, and email threads. We extract the activity type, timestamp, duration, outcome, and notes from PHP CRM and write them as activity entries via the monday.com API. PHP CRM activity schemas vary by deployment; we enumerate the actual activity field names during discovery before writing the mapping.

PHP CRM

Custom Fields

maps to

monday CRM

Columns

lossy
Mapping required

PHP CRM user-defined custom fields on Contacts, Companies, and Deals map to monday.com board columns of the matching type (text, number, date, dropdown, link, phone, location). PHP CRM custom field taxonomy is per-deployment with no standardized names, so we run a mandatory discovery phase enumerating every custom field present in the source instance before writing any mapping. Custom field types in PHP CRM are inferred from the stored values (string, integer, date, boolean) and matched to the closest monday.com column type. This is the highest-risk phase of the migration if skipped.

PHP CRM

User/Owner

maps to

monday CRM

User

1:1
Fully supported

PHP CRM user records (Owners) map to monday.com User accounts by email matching. We extract every distinct Owner referenced on Contact, Company, Deal, and Task record and attempt to match by email against the monday.com workspace members. Owners without a matching monday.com User go to a reconciliation queue; the customer's admin provisions any missing users before record import resumes. Owner assignment on Deals and Tasks migrates to the monday.com assignee column once the User mapping is validated.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

PHP CRM logo

PHP CRM gotchas

High

No publicly documented API rate limits or endpoints

High

Attachment and file storage not accessible via API

Medium

Custom field taxonomy varies per deployment

Medium

Workflows and automations are not portable

Low

Limited review corpus for accurate benchmarking

monday CRM logo

monday CRM gotchas

High

Subitems are not included in bulk exports

High

Daily API call limits vary sharply by plan

Medium

Legacy automations (Sentence Builder) are being deprecated

Medium

Excel and account exports only include table views

Low

Enterprise admins can disable non-admin exports

Pair-specific challenges

  • PHP CRM API has no publicly documented rate limits

    PHP CRM exposes a developer tools page but does not publish rate limits, endpoint schemas, or authentication details publicly. We request direct API access credentials and test throttling during migration scoping. For sources without API access, we fall back to CSV export via the admin panel. Without published limits, we pace imports conservatively to avoid triggering unknown throttling rules that could interrupt a live migration. Monday.com's documented rate limits (100 requests per second, 10,000 per day on Standard) give us reliable pacing targets for the destination side.

  • File attachments are not accessible via PHP CRM API

    PHP CRM stores file attachments on the local filesystem or cloud storage path, not through a documented API endpoint. We cannot programmatically extract attachments. We export attachments to a local directory for customer review and advise re-uploading manually or using Monday.com's file upload feature post-migration. Monday.com's Basic plan includes 5GB of file storage and supports file attachments on items via the API. We document the full attachment inventory with record association during migration scoping so the customer knows exactly what needs manual re-upload.

  • Custom field enumeration is mandatory before mapping

    PHP CRM allows user-defined custom fields on all standard objects without a standardized field schema. Each deployment has a unique custom field inventory. We run a mandatory discovery phase enumerating every custom field present in the source instance before writing any field mapping, preventing silent field drops during import. Monday.com column types (text, number, date, dropdown) must be matched to the inferred PHP CRM field type; mismatches result in data truncation or import errors that require a second pass.

  • Monday.com board structure must be designed before data import

    Monday.com CRM uses a board-and-item model where the board schema (columns, groups, views, relations) must be created before items are imported. Unlike traditional CRMs where you add fields to a record type, Monday.com boards require upfront structural decisions. We design the Monday.com board structure (Accounts board, Deals board, Contact board with relation columns) during the scoping phase and configure the columns before any API import begins. Skipping this step results in items being created with default columns and custom field data being dropped or mis-typed.

  • Workflows and automations do not migrate programmatically

    PHP CRM automated workflows and business logic live in application code or admin-configured rules not exposed via API. Monday.com automations are built in a visual automation builder accessible without PHP development knowledge, but the automation rules are not transferred automatically. We do not migrate automations. Every migration plan includes a written inventory of PHP CRM workflow rules with a recommended Monday.com automation equivalent for the customer's admin to rebuild in the Monday.com automation builder. We estimate rebuild hours during scoping based on the number and complexity of source workflows.

Migration approach

Six steps for a successful PHP CRM to monday CRM data migration

  1. Discovery and PHP CRM field enumeration

    We audit the source PHP CRM instance via API or CSV export, enumerating every custom field on Contacts, Companies, Deals, Tasks, Notes, and Activities. We count records per object, identify active pipelines and stages, and extract the complete tag and user taxonomy. We test the PHP CRM API for rate limit behavior by running a burst of requests and observing response codes and timing. The discovery output is a written migration scope document listing every object, every custom field with its inferred type, and every pipeline with its stages and order.

  2. Monday.com board design and schema configuration

    We design the monday.com CRM board structure based on the discovery output. This includes creating the Accounts board, Deals board, and Contact board with the correct column types matched to PHP CRM fields. We configure board Groups to match PHP CRM pipeline stages, set up relation columns between Contact and Account items, and create status columns for deal stages. Board schema is deployed via the monday.com API before any data import begins. We validate the board structure in a test workspace before proceeding.

  3. Owner and user reconciliation

    We extract every distinct PHP CRM Owner (user) referenced on records and match by email against monday.com workspace members. Owners without a matching monday.com User go to a reconciliation queue. The customer's monday.com admin provisions any missing users and assigns appropriate seat plans before record import resumes. We cannot import Deals with OwnerId references pointing to users that do not exist in monday.com; this step gates all subsequent record imports.

  4. Parent record import (Accounts and Contacts first)

    We import PHP CRM Companies as monday.com Account items first, preserving the PHP CRM Company ID in a text column for reference. Contacts import second, with each Contact linked to its parent Account via the monday.com relation column. Email is the dedupe key for Contacts; we check for existing items by email before inserting. This dependency order (Account before Contact) is enforced because monday.com requires the relation column to reference an existing item at insert time.

  5. Deal, Task, Note, and Activity import

    PHP CRM Deals import into the monday.com Deals board, grouped by pipeline stage. Each Deal item is linked to its parent Account item. Tasks import as subitems attached to the relevant Contact or Deal item using the PHP CRM task linkage preserved in the migration scoping. Notes migrate as item updates or subitems depending on structure. Activities (calls, emails, meetings) migrate to the monday.com CRM Activity timeline via the monday.com API activity logging endpoints, preserving timestamps and outcomes against the relevant Contact or Account.

  6. Cutover, validation, and automation rebuild handoff

    We freeze PHP CRM writes during cutover and run a final delta migration of any records modified during the migration window. We deliver a row-count reconciliation report comparing PHP CRM record counts against monday.com item counts per board. The customer spot-checks 20-30 records in monday.com against the PHP CRM source. We deliver the automation rebuild guide listing every PHP CRM workflow rule with a recommended monday.com automation equivalent and estimated rebuild hours. We support a 72-hour hypercare window for reconciliation issues; we do not rebuild workflows, design monday.com automations, or provide post-migration admin support as standard scope.

Platform deep dives

Context on both ends of the pair

PHP CRM logo

PHP CRM

Source

Strengths

  • Free open-source self-hosted option with full source code access for modification and audit.
  • Managed cloud hosting from $120/year is low cost compared to per-seat SaaS alternatives.
  • REST API available for lead capture from websites and external integrations.
  • Fully customizable codebase allows adding or modifying modules without vendor constraints.
  • Self-hosted data on customer server provides complete data sovereignty and compliance flexibility.

Weaknesses

  • Very limited online reviews and community presence makes due diligence difficult.
  • API documentation is not publicly detailed, requiring direct access to the developer tools page for integration planning.
  • Small team or niche market positioning raises concerns about long-term product support and development roadmap.
  • Advanced customization requires PHP development expertise, limiting adoption to teams with technical resources.
  • Performance issues reported in reviews suggest potential scaling limitations under heavier workloads.
monday CRM logo

monday CRM

Destination

Strengths

  • Board-based UI makes pipeline stages and deal progress visually obvious without training.
  • No-code automation builder requires no developer resources to create lead routing and stage-triggered actions.
  • Flexible column system supports custom CRM fields without schema changes or admin involvement.
  • Integrates natively with Slack, Gmail, Outlook, and Zapier with minimal configuration overhead.
  • Layered product means teams already on monday Work Management can add CRM without migrating existing data.

Weaknesses

  • No native Contacts object separate from Items — contacts are managed inside a CRM module's People feature.
  • Pipeline and deal relationships use a flat item model rather than a relational object model, making complex CRM associations awkward.
  • Automations are plan-gated (250 actions/month on Standard, 25,000 on Pro) and the legacy Recipe system is being deprecated.
  • Customization and advanced views (Chart, Formula, Dependency) are locked behind Pro and Enterprise tiers.
  • Per-seat pricing with non-refundable annual billing creates cost lock-in risk during migration.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across PHP CRM and monday CRM.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    PHP CRM: Not publicly documented.

  • Data volume sensitivity

    B

    PHP CRM doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your PHP CRM to monday CRM migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about PHP CRM to monday CRM data migrations

Answers to the questions buyers ask most during PHP CRM to monday CRM migration scoping. Not seeing yours? Book a call.

Can't find your answer?

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Straightforward migrations under 5,000 Contacts and 1,000 Deals with under 20 custom fields and a single pipeline complete in two to four weeks. Migrations with many custom fields (over 30), multiple pipelines, large activity histories (over 200,000 records), or PHP CRM instances without API access (requiring CSV export work) move to five to eight weeks. The discovery and board design phase alone takes one to two weeks because enumerating every PHP CRM custom field in a per-deployment schema cannot be shortened.

Adjacent paths

Related migrations to explore

Ready when you are

Move from PHP CRM.
Land in monday CRM, intact.

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