CRM migration

Migrate from Sharpspring to Freshsales

Field-level mapping, validation, and rollback between Sharpspring and Freshsales. We move data and schema; workflows are rebuilt natively in Freshsales.

Sharpspring logo

Sharpspring

Source

Freshsales

Destination

Freshsales logo

Compatibility

100%

12 of 12

objects map 1:1 between Sharpspring and Freshsales.

Complexity

BStandard

Timeline

24–72 hours

Rollback included Accuracy guarantee Field-level validation

Overview

What this migration involves

SharpSpring and Freshsales share a similar CRM object model — both use contacts, companies, leads, and deals as their core entities — but the platforms diverge significantly in how they handle automation, lead scoring, and lifecycle tracking. SharpSpring's visual workflow builder and behavioral lead scoring operate on a different architecture than Freshsales's workflow engine and Freddy AI. When migrating, we carry all SharpSpring data objects (contacts, companies, deals, leads, tasks, notes, emails) into Freshsales via the Freshsales REST API, preserving original timestamps, owner assignments via email match, and custom field values. SharpSpring's lead scoring values migrate to Freshsales custom number fields since Freshsales calculates scoring through Freddy AI rather than a static property. SharpSpring's VisitorID tracking data has no Freshsales equivalent and is preserved as a custom reference field. Workflows, automation rules, email sequences, and campaign logic do not migrate — these must be rebuilt in Freshsales using our exported definitions as a rebuild guide. The migration runs in scoped read-access on SharpSpring with a 24–48 hour delta-pickup window capturing in-flight changes during cutover.

Field-level fidelity

Every standard and custom field arrives verified.

Schema-aware mapping

AI proposes the map; you confirm before any record moves.

Relationships preserved

Parent–child, lookups, and ownership stay linked.

Full activity history

Calls, emails, meetings — with original timestamps.

Attachments & notes

Documents, uploads, and inline notes move with the record.

Why teams make this switch

Two sides of the same decision

Leaving

Sharpspring logo

Sharpspring

What's pushing teams away

  • Automation workflows cannot be exported and must be fully rebuilt manually in the destination, making migration time-intensive for mature accounts.
  • Occasional performance freezes and bugs in the visual workflow builder frustrate power users managing complex automation logic.
  • Steep learning curve for complex automation setups, particularly for teams without a dedicated admin resource to manage the platform.
  • Per-contact pricing becomes expensive at scale, pushing growing agencies toward flat-rate alternatives like GoHighLevel.
  • Limited advanced analytics compared to enterprise platforms, driving mid-market firms toward HubSpot or Marketo.

Choosing

Freshsales logo

Freshsales

What's pulling them in

  • Lowest barrier to entry among major CRMs — the free tier supports up to 3 users and includes core CRM functionality before committing to per-seat pricing.
  • Built-in chat, email, and phone reduce reliance on third-party integrations for basic sales communication and contact management.
  • Freddy AI contact scoring and deal insights are included on Pro plans at a lower price than comparable HubSpot tiers.
  • Kanban pipeline views across Contacts, Accounts, and Deals provide visual deal management without requiring custom configuration.
  • Integration with the broader Freshworks ecosystem (Freshdesk, Freshchat, Freshservice) reduces tool sprawl for teams already using Freshworks.

Object mapping

How Sharpspring objects map to Freshsales

Each row shows how a Sharpspring object lands in Freshsales, including any object-level transformations, lookup resolution, or schema-design dependencies.

Typical mapping — final map is confirmed during the sample migration step.

Sharpspring

Contact

maps to

Freshsales

Contact

1:1
Fully supported

SharpSpring contacts map 1:1 to Freshsales contacts. Email is the primary deduplication key. Contacts without an associated company in SharpSpring land in Freshsales as standalone contacts. Primary company assignment uses SharpSpring's primary company flag or most-recently-modified rule. If a contact has multiple associated companies, we select the most recently updated company as the primary account to maintain data consistency.

Sharpspring

Company

maps to

Freshsales

Account

1:1
Fully supported

SharpSpring companies map to Freshsales accounts. Account Name, domain, industry, employee count, and annual revenue transfer directly. Parent-child company hierarchies in SharpSpring map to Freshsales Parent Account relationships, requiring topological ordering during migration. We also preserve the original company identifiers as a custom field to avoid confusion if duplicate company names exist across different SharpSpring accounts.

Sharpspring

Lead

maps to

Freshsales

Lead

1:1
Fully supported

SharpSpring leads map to Freshsales leads. Both platforms treat leads as pre-contact records with status fields. SharpSpring lead status values map to Freshsales lead status via value mapping. Unconverted SharpSpring leads land as Freshsales leads; converted leads migrate as contacts.

Sharpspring

Deal

maps to

Freshsales

Deal

1:1
Fully supported

SharpSpring deals map to Freshsales deals (Freshsales uses 'Deal' as the object name, distinct from Salesforce's 'Opportunity'). Deal name, amount, expected close date, owner, and stage all transfer. Pipeline-stage mapping requires value-by-value mapping since stage names differ between platforms. We also record the original SharpSpring deal ID in a custom field to support future cross-referencing and to aid in reconciling any duplicate deal names during the migration.

Sharpspring

Task

maps to

Freshsales

Task

1:1
Fully supported

SharpSpring tasks map to Freshsales tasks. Task subject, due date, status, priority, and owner transfer. Tasks linked to specific contacts, companies, or deals preserve their parent record associations via Freshsales foreign key lookups. If a task references a contact that does not yet exist in Freshsales, we create a placeholder contact record to maintain the association until the full dataset is loaded.

Sharpspring

Email Activity

maps to

Freshsales

Sales Activity (Email)

1:1
Fully supported

SharpSpring email logs and sent emails map to Freshsales Sales Activities of type 'Email'. The original sent date, recipient, subject, and body text transfer. HTML formatting is preserved as plain text since Freshsales activities store plain text content. We also capture any inline attachments as linked file records in Freshsales, ensuring that important email assets are retained with the activity timeline.

Sharpspring

Note

maps to

Freshsales

Note

1:1
Fully supported

SharpSpring notes map to Freshsales notes. Note body content, create date, and owner transfer. Notes attached to specific records maintain their parent associations. Rich-text notes are converted to plain text format. If a note contains any embedded images or files, we store them as attachments linked to the note record to preserve the full context of the original content.

Sharpspring

Form Submission

maps to

Freshsales

Sales Activity (Form)

1:1
Fully supported

SharpSpring form submissions are stored as engagement data on contacts. These migrate as Sales Activities with type 'Form' in Freshsales, capturing form name, submission date, and fields submitted. Source page URL transfers as a custom field. We also map each form field to the corresponding Freshsales custom field if one exists, otherwise we store the raw field data as a JSON blob for future reference.

Sharpspring

Lead Score

maps to

Freshsales

Custom Number Field

1:1
Fully supported

SharpSpring behavioral and demographic lead scores are stored as contact properties. Since Freshsales calculates scoring through Freddy AI rather than storing static values, SharpSpring scores migrate to a custom number field (SharpSpring_Score__c) for reference and historical continuity. We also preserve the original scoring model version and any related thresholds as additional custom fields to help you replicate similar segmentation logic in Freshsales after migration.

Sharpspring

VisitorID Data

maps to

Freshsales

Custom Text Field

1:1
Not supported

SharpSpring VisitorID captures anonymous visitor data including company identification and page visits. Freshsales has no native visitor tracking equivalent. VisitorID data and tracked company associations are preserved as custom text fields (VisitorID_Source__c) for reference but do not create new records.

Sharpspring

Custom Field (various)

maps to

Freshsales

Custom Field

1:1
Fully supported

SharpSpring custom fields on contacts, companies, leads, and deals map to Freshsales custom fields. Field types (text, number, date, picklist, checkbox) are matched to Freshsales equivalents. Picklist values require value-by-value mapping if the options differ between platforms. We also validate that any default values set in SharpSpring are applied correctly in Freshsales and flag any fields that exceed Freshsales' maximum length restrictions for review.

Sharpspring

Attachment/File

maps to

Freshsales

Attachment

1:1
Fully supported

SharpSpring file attachments on records are downloaded and re-uploaded to Freshsales as attachments linked to the corresponding contact, account, lead, or deal. File size limits apply (Freshsales default 25MB per file). We also verify the file checksum before upload to ensure data integrity, and we retain a mapping of original SharpSpring file IDs to Freshsales attachment IDs for audit trail purposes.

Gotchas + challenges

What specifically takes care here

Platform-specific issues from each side, plus the pair-specific challenges that don't show up on either platform's page on its own.

Sharpspring logo

Sharpspring gotchas

High

Visual Workflows cannot be exported

High

VisitorID tracking data is platform-locked

High

Landing pages lack any export mechanism

Medium

Custom fields must be pre-created in the destination

Medium

Dynamic list logic does not carry over

Freshsales logo

Freshsales gotchas

Medium

Freddy AI is Pro-tier only despite heavy marketing

High

Post-migration emails and sequences are disabled

Medium

Bot session credits are a one-time 500-session allocation

Medium

Phone credits charged per minute with no cap

Low

File storage limits scale with plan tier

Pair-specific challenges

  • SharpSpring lead scoring requires manual configuration in Freshsales

    SharpSpring stores behavioral and demographic lead scores as contact properties calculated by its workflow engine. Freshsales calculates contact scoring through Freddy AI on Pro and Enterprise plans, not as a static property. Migrated SharpSpring scores transfer to a custom number field (SharpSpring_Score__c) as a reference value, but Freshsales Freddy AI scoring starts fresh after migration. Teams relying heavily on SharpSpring lead scores for segmentation or prioritization must rebuild scoring logic in Freshsales using Freshsales workflows or Freddy AI configuration. Additionally, we can preserve historical scores as a separate custom field for reference during the transition.

  • SharpSpring workflows and automation sequences do not transfer to Freshsales

    SharpSpring visual workflows and email sequences operate on an event-action architecture that has no equivalent in Freshsales. Every SharpSpring workflow — including lead routing rules, autoresponders, scoring adjustments, and campaign sequences — must be recreated in Freshsales using Freshsales workflows or Freshsales Suite's Journey Builder. We export all SharpSpring workflow definitions as a structured reference document so your Freshsales admin can rebuild them systematically.

  • VisitorID tracking data has no Freshsales equivalent

    SharpSpring's VisitorID feature identifies anonymous web visitors and associates them with companies based on IP lookups. This behavioral data is stored on contact records and used for lead scoring and campaign triggers. Freshsales has no native visitor tracking or company identification feature — it relies on form submissions and manual data entry for contact creation. VisitorID data migrates as read-only reference fields on contacts; it does not create net-new tracking capabilities in Freshsales.

  • Freshsales Growth plan limits pipelines and requires upgrade for multiple sales processes

    SharpSpring supports multiple deal pipelines on all plans. Freshsales Growth ($9/user/mo) is limited to one sales pipeline. Teams with multiple SharpSpring pipelines (e.g., separate pipelines for enterprise vs. SMB deals) must upgrade to Freshsales Pro ($39/user/mo) or Enterprise ($59/user/mo) before migration to recreate all pipelines. Pipeline-stage mapping must account for this plan dependency. If you are on the Growth plan, we can still import all pipeline data into a single Freshsales pipeline and tag each deal with a custom field indicating its original SharpSpring pipeline. After migration, you can upgrade to Pro or Enterprise and create additional pipelines based on those tags.

  • Email templates and campaign assets require manual migration

    SharpSpring stores email templates, landing page designs, and campaign assets in its marketing automation system. These do not migrate to Freshsales, which handles email through Freshsales Suite's template editor and supports landing pages only on marketing plans. We export email template content as HTML files and provide a mapping guide for rebuilding in Freshsales or your preferred email platform. The exported HTML preserves inline styles and images, but any dynamic content driven by SharpSpring's personalisation tokens must be remapped to Freshsales liquid syntax or replaced with static text. Our mapping guide lists each token and its Freshsales equivalent, and we flag any template elements that require manual review before deployment.

Migration approach

Six steps for a successful Sharpspring to Freshsales data migration

  1. Audit SharpSpring data and schema before migration

    FlitStack AI connects to SharpSpring via scoped read-access API credentials to inventory all contacts, companies, leads, deals, tasks, notes, and custom field definitions. We generate a data audit report showing record counts per object, custom field inventory with data types, and pipeline/stage configuration. This report identifies any data quality issues (duplicate emails, missing required fields, orphaned records) before field mapping begins.

  2. Map SharpSpring objects and fields to Freshsales schema

    We create a field-level mapping document for every SharpSpring standard and custom field, assigning Freshsales target fields and transformation logic. Lead score fields map to custom fields, VisitorID maps to reference text fields, and SharpSpring pipeline stages map to Freshsales deal stages. We validate that required Freshsales fields (email on contacts, account_id on contacts) are populated or have a fallback rule before the migration run.

  3. Run sample migration with field-level diff

    A representative sample (typically 100–500 records spanning contacts, accounts, leads, deals, and activities) migrates first. We generate a field-level diff comparing source values to Freshsales values, letting you verify lead score mapping, pipeline-stage mapping, and owner resolution before committing the full dataset. You approve the sample before the full migration run executes. During the sample phase, we also validate custom field data types, check for missing required fields, and confirm that any picklist values align with Freshsales allowed options. This helps catch configuration issues early and reduces risk for the full data load.

  4. Execute full migration with delta-pickup window

    The full SharpSpring dataset migrates to Freshsales via the Freshsales REST API, sequenced to resolve foreign keys correctly (accounts before contacts, contacts before deals). A 24–48 hour delta-pickup window runs concurrently, capturing any records created or modified in SharpSpring during the migration window. Audit logs record every operation, and one-click rollback is available if post-migration reconciliation reveals issues. We also perform a final reconciliation report that compares record counts and key field values between SharpSpring and Freshsales, ensuring data integrity before you switch off the source system.

Platform deep dives

Context on both ends of the pair

Sharpspring logo

Sharpspring

Source

Strengths

  • Unlimited user pricing on all plans, unlike per-seat competitors, making it cost-effective for large teams.
  • All-in-one platform combining CRM, email, forms, landing pages, and automation without tool integration overhead.
  • VisitorID anonymous visitor tracking identifies company names from IP visits before form submission.
  • White-label and multi-client agency dashboard support built natively into the platform.
  • Transparent contact-volume-based pricing with all features included on every tier.

Weaknesses

  • No API-based or bulk export mechanism for automation workflows, requiring full manual rebuild in the destination.
  • Landing pages cannot be exported; content must be manually recreated in the target platform.
  • VisitorID anonymous visitor data is platform-locked and does not migrate to any destination.
  • Custom fields require manual pre-creation in the destination before contact import can proceed.
  • Visual workflow builder has reported performance issues and freezes during complex automation management.
Freshsales logo

Freshsales

Destination

Strengths

  • Generous free tier for small teams with core CRM functionality without per-seat costs.
  • All-in-one sales CRM with built-in telephony, chat, and email reducing third-party tool dependency.
  • Freddy AI contact scoring and deal predictions available on Pro tier.
  • Multiple pipeline views with Kanban and list options across all plans.

Weaknesses

  • Reports lack depth compared to competitors like HubSpot, with limited customization options.
  • Integration setup is poorly documented with no clear guides for connecting third-party tools.
  • AI features gated behind $39/user/month Pro tier despite marketing emphasis on Freddy AI.
  • Bot sessions limited to 500 one-time allocation with no monthly refresh.

Complexity grading

How hard is this migration?

Standard CRM migration. 2 of 8 objects need a mapping; the rest are 1:1.

B

Overall complexity

Standard migration

Derived from compatibility, mapping clarity, API constraints, and data volume across Sharpspring and Freshsales.

  • Object compatibility

    B

    2 of 8 objects need a mapping; the rest are 1:1.

  • Field mapping clarity

    C

    Field mapping is derived from defaults — final spec confirmed during the sample migration.

  • Timeline complexity

    B

    8-object category — typical timelines run 2–7 days end-to-end.

  • API constraints

    B

    Sharpspring: Not publicly documented; specific quota limits are not published on SharpSpring's developer documentation.

  • Data volume sensitivity

    B

    Sharpspring doesn't expose a bulk API — REST + parallelization used for high-volume runs.

Estimator

Estimate your Sharpspring to Freshsales migration cost

Rule-based pricing — no per-record fees, no manual quotes. Migrations over 2M records are scoped individually.

Step 1

What are you migrating?

Pick a category, then your source and destination platforms.

Category

FAQ

Frequently asked questions about Sharpspring to Freshsales data migrations

Answers to the questions buyers ask most during Sharpspring to Freshsales migration scoping. Not seeing yours? Book a call.

Can't find your answer?

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Most SharpSpring-to-Freshsales migrations complete within 24–72 hours for accounts with fewer than 50,000 total records across contacts, companies, deals, and activities. Accounts with 500,000+ records or complex custom object schemas extend to 5–10 days. The longest phase is typically mapping SharpSpring pipelines and custom fields to Freshsales equivalents before data transfer begins. In addition, the preparation stage includes validating record ownership, resolving foreign key dependencies, and flagging any data inconsistencies to ensure a clean import into Freshsales.

Adjacent paths

Related migrations to explore

Ready when you are

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